MTD Sales Training

JULY 12, 2012

The Gatekeeper; that secretary, receptionist or otherwise, frontline person whose job, it seems, is to make your life as a professional sales person, miserable. Yes, a good gatekeeper (GK) can indeed cause havoc and prevent you from getting to the decision maker (DM). However, you have the name of a person in the accounting department.

Gatekeeper 271

Gatekeeper Decision Maker Account Course 271

The Sales Hunter

NOVEMBER 5, 2015

I know this next tip may seem odd in my 10 Ways to Get Past Gatekeepers When Prospecting on the Phone. Here is number 6: Call and ask for Accounts Receivables. I have found it to be effective at times, though. Every company is eager to collect all of the money they can, […].

Account 100

Account Gatekeeper Prospecting Company 100

Mr. Inside Sales

FEBRUARY 21, 2020

How good are you at requalify existing accounts, or prospects you haven’t spoken with in a while? And that means that just because a prospect or client was in charge of a certain function last month or 6 months ago, it doesn’t mean they are in charge of it today. And why would you even want to do this? How about timeline?

Prospecting 158

Prospecting Sales Qualified Lead Face-to-face Decision Maker 158

Mr. Inside Sales

JANUARY 2, 2023

In fact, this is also felt in the accounting department, the marketing department, and everywhere else. As you speak with your clients and prospects this week, realize that they are all feeling the same stress as well. The point is to ask questions and LISTEN to your prospect’s needs. Getting screened out by the gatekeeper.

Face-to-face 223

Face-to-face Gatekeeper Licensing Decision Maker 223

No More Cold Calling

AUGUST 9, 2018

Reps say they’re challenged finding the right prospects. No wonder it can take a dozen touches to reach prospects. If you’re teaching your reps how to prospect, is that how you want them spending their time? They’ve forgotten that their most powerful prospecting tool is referral sales. Those leads are not qualified.

Lead Generation 197

Lead Generation Sales Qualified Lead Lead Rank Lead Scoring 197

Hubspot Sales

DECEMBER 23, 2022

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? The Benefits of Sales Prospecting Tools.

Tools 103

Tools Ideal Customer Profile Prospecting Intent Data 103

Pipeliner

AUGUST 18, 2018

Most of us aren’t lucky enough to have a gatekeeper. What is a gatekeeper in sales? A gatekeeper (at the risk of using an outdated term) is the person designated to keep a protective barrier or ‘screen’ around important or ultra-busy people. There are 3 reasons why gatekeepers still rock: They are paid to answer their phone.

Gatekeeper 61

Gatekeeper Social Media Guarantee Territories 61

John Barrows

MARCH 5, 2020

What’s going to happen to SDRs and prospecting teams in the future? We spoke to Josh Roth to hear how he thinks prospecting teams and the role of an SDR is going to change. Here’s how the structure of prospecting teams is going to change… Prospecting Teams Using Marketing Skills.

Prospecting 140

Prospecting Top of Funnel Compensation Decision Maker 140

No More Cold Calling

APRIL 15, 2021

Every sales leader says their #1 prospecting challenge is getting leads in the pipe. Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs are still missing quota en masse. None of us stands out during prospecting. That’s a fact.

Lead Gen 397

Lead Gen Sales Qualified Lead Leads Marketing Qualified Lead 397

No More Cold Calling

JULY 13, 2021

You get an introduction to your prospect, and you get a meeting with the decision maker. They believe a call isn’t cold because it’s a marketing-qualified lead, because the prospect downloaded a whitepaper, or because they have a mutual connection on LinkedIn. Referrals help you ace Part One and set you up for success in Part Two.

Decision Maker 401

Decision Maker Referrals Sales Qualified Lead Marketing Qualified Lead 401

Pipeliner

APRIL 17, 2018

It read, “How to handle gatekeepers and reach decision-makers.”. Some of the very questionable advice offered was: Get around a gatekeeper by calling the company’s sales department or accounts department (or another location or division) and asking them to transfer you directly to your prospect. The Real Key to the Gate.

Gatekeeper 53

Gatekeeper Decision Maker ACT Influencer 53

Zoominfo

MAY 8, 2019

This shift led to the intertwining of concepts and phrases like technographic data, sales intelligence, sales enablement, and sales prospecting tools. Consider contact and company data to be any data points you’d need to get in touch with the right prospects at the right time. Bypass gatekeepers.

Data 193

Data Sales Process B2B Company 193

Mr. Inside Sales

JUNE 3, 2022

Here’s a quick example from a new client I’m working with now: At the end of speaking with current accounts, the habit of the sales team is to ask: “If you need anything, please give me a call…”. The difference here is that asking an account for a sale is the best way of getting a possible sale today.

Face-to-face 156

Face-to-face Gatekeeper Licensing Decision Maker 156

Zoominfo

JULY 18, 2022

They often maintain a small army of people to deal with all these demands, which means that the best way to approach a CFO is getting in touch with and gaining the confidence of these gatekeepers. Start with social media accounts. Research the Gatekeeper The final research piece is the gatekeeper of the CFO’s calendar.

Gatekeeper 130

Gatekeeper Social Media How To ROI 130

No More Cold Calling

MAY 28, 2017

Referral selling is my brand, my mantra—you know, the sort of thing you look up before reaching out to prospects. Sales is still about people buying from people, especially in account-based sales, where relationships are the key to land and expand within client enterprises. When Asking for Referrals Can Hurt Account-Based Sales.

Referrals 136

Referrals Gatekeeper Social Media Cold Calling 136

Mr. Inside Sales

APRIL 2, 2021

Remember, this is an “elevator pitch” designed to inform and grab interest in a prospect during the time you’re in an elevator together (or during that crucial 20 seconds you’ve got on the phone). Your customers (and your bank account) will thank you for it! Focus on the direct benefits to your specific type of customer.

Sales Qualified Lead 231

Sales Qualified Lead Face-to-face Advertising Advertising 231

No More Cold Calling

OCTOBER 1, 2020

It takes roughly eight touches for sales reps to reach cold prospects. The #1 challenge salespeople face is reaching decision-makers quickly, but getting prospects to call you back is deceptively simple with a referral program. Yes, your most predictable and measurable prospecting tool is your very own sales team, asking for referrals.

Referrals 373

Referrals Cold Calling Sales Qualified Lead Call-back 373

John Barrows

FEBRUARY 25, 2020

Ryan’s strength is turning prospecting into a math game so you can reverse engineer the activities you need to generate the outcome you need. Making Prospecting a Science. But the difference is, I think in a lot of these reported stats is that people identify connect with like a gatekeeper or an admin or something of that nature.

Prospecting 126

Prospecting Cold Calling Engineering Gatekeeper 126

PandaDoc

DECEMBER 19, 2022

Sales prospecting acts as the first stage in the sales process. And poorly managed prospecting lists will result in seller fatigue. In this article, we share how leads, prospects, and customers form the backbone of an effective sales process, enabling sales teams to tackle fatigue and sometimes mundane work.

Ideal Customer Profile 98

Ideal Customer Profile B2B Prospecting Top of Funnel 98

Mr. Inside Sales

DECEMBER 5, 2021

think of that new car, the added savings in your checking account. Think of your family, your savings, getting out of debt, taking time off. Think of the home improvements (or buying your first home!), How does all that feel? Burn that vision into your mind now, and then affirm it over and over again.

Face-to-face 156

Face-to-face Gatekeeper Licensing Decision Maker 156

No More Cold Calling

DECEMBER 6, 2019

Message to cold callers: Pestering strangers is NOT the way to prospect. You might think you’ve been able to avoid sounding like a telemarketer, but that is exactly what you’re doing, and your prospect knows it. To gain access, sales professionals must abide by the new rules of prospecting.”. STOP Cold Calling.

Cold Calling 365

Cold Calling Social Media Telemarketing Referrals 365

Mr. Inside Sales

MARCH 8, 2020

Over the course of seven pre-recorded webinar sessions, you and your team will learn: The New Rules of Prospecting How to Overcome Call Reluctance How to Breeze Past Gatekeepers Qualifying Fundamentals Email & Voicemail Best Practices How to Give Winning Demos and Presentations Overcoming Objections Time Management And Much, Much More….

Training 180

Training Licensing Scale Gatekeeper 180

DiscoverOrg Sales

APRIL 12, 2017

In Account-Based Sales Development (ABSD), data quality is critical for scaling effectively. Agents were provided with only the account name and the contact’s title and phone number. 50% fewer encounters with gatekeepers. If Sales talks to more buyers, they will book more meetings, deliver more demos, and close deals faster.

Data 222

Data Scale ROI Gatekeeper 222

Mr. Inside Sales

JUNE 12, 2018

With all the technology out there, some people like to say that cold calling and prospecting are dead. But just ask account managers and inside sales managers if they still have to prospect and cold call to develop leads and they’ll tell you absolutely! Cold calling mistake #1: Don’t pitch the gatekeeper. So, what gives?

Cold Calling 162

Cold Calling Gatekeeper How To Social Media 162

No More Cold Calling

JANUARY 29, 2020

What excites me is working with prospects and clients on referral selling and experiencing together the dramatic results they achieve. Also, here’s what you might have missed from No More Cold Calling this month: Learn How to Get the Gatekeeper on Your Side. The dreaded gatekeeper. It’s a lonely world for account executives.

Referrals 156

Referrals Gatekeeper Hiring Sales Qualified Lead 156

SalesLoft

JUNE 26, 2020

SalesLoft customer Limeade shares their best practices for how their marketing and sales teams work together to execute their account-based strategy by: . Honing-in on their top tier accounts. An account-based strategy is only a strategy until marketing and sales come together to hyper-focus on their top-tier accounts.

Account 52

Account Account Based Marketing Demand Generation Demand Generation Targets 52

Janek Performance Group

FEBRUARY 6, 2024

In sales, preparation is the steps taken to understand prospects and clients at each stage of the sales process. From prospecting through account management, it’s being informed of their personnel, their processes, their strengths, and weaknesses. No matter the industry or account, they can just jump on a call and ask questions.

Social Media 71

Social Media Ideal Customer Profile Decision Maker Referrals 71

Sales Hacker

JUNE 14, 2021

Sales and marketing teams start their account-based sales (ABS) and account-based marketing (ABM) programs with strategic intentions. They’re watching those accounts that are trending and consuming their content. How much are we expanding our LinkedIn networks with target accounts? But then things change.

Account Based Marketing 80

Account Based Marketing Top of Funnel Ideal Customer Profile Account 80

Hubspot Sales

JULY 23, 2018

LinkedIn Prospecting Tips. Reach Out to Prospects in New Roles. See Who’s Commented On Your Prospects’ Posts. They keep their profiles in tip-top shape, look up their prospects' profiles before calling or emailing, and keep close tabs on what potential customers post in groups. How to Use LinkedIn for Sales Prospecting.

LinkedIn 145

LinkedIn Prospecting Hiring Ideal Customer Profile 145

No More Cold Calling

OCTOBER 1, 2015

When you get referrals, you: Bypass the gatekeeper and score meetings with decision-makers every time. Earn trust and credibility with your prospects, who are pre-sold on your ability to deliver results. Convert prospects into clients at least 50 percent of the time (usually more than 70 percent).

Referrals 120

Referrals Lead Rank Lead Scoring Prospecting 120

Zoominfo

MAY 21, 2020

They’re a critical part of personalized prospecting and account-based strategy. A “BASHO email” is a fancy-pants name for a very personalized B2B email, usually addressed to a decision-maker at a high-value account. Great sales emails typically reflect a deep understanding of who the prospect is and what they care about.

Examples 264

Examples Account Based Marketing Decision Maker Ideal Customer Profile 264

Sales 2.0

SEPTEMBER 15, 2018

The biggest item we lack in sales is information—information on what is going on at our target account and what our target prospect actually needs. If I knew what was going on in the head of my prospect, I would definitely be a rock star sales dude. What are my prospect’s top 3 goals this quarter? All information helps.

Gatekeeper 236

Gatekeeper Call-back Referrals Banking 236

Sales 2.0

NOVEMBER 3, 2018

One of my favorite sales frameworks, in Miller Heiman’s Strategic Selling , shows sales people how to navigate the politics of a target account to make a big sale. Your own company has decision-makers, gatekeepers and users. Try applying this same kind of framework to your own company. Work the system. Be an internal seller.

Gatekeeper 199

Gatekeeper How To Decision Maker Report 199

CloserIQ

APRIL 16, 2019

Whether you’re new to sales or an experienced sales leader, prospecting is integral to your current success and your future career growth trajectory. A prospecting plan that’s strategic and worked consistently improves the quality and quantity of leads in your pipeline. Prioritize Key Prospects and Clients. Leverage triggers.

Pipeline 63

Pipeline Prospecting Decision Maker Networking 63

DiscoverOrg Sales

NOVEMBER 27, 2018

They’re a critical part of personalized prospecting and account-based strategy. A “BASHO email” is a fancy-pants name for a very personalized B2B email , usually addressed to a decision maker at a high-value account. Great sales emails typically reflect a deep understanding of who the prospect is and what they care about.

Examples 220

Examples Account Based Marketing Decision Maker Account 220

Hubspot Sales

OCTOBER 5, 2017

In this growing sales landscape, we’ll outline the various processes and key strategies for prospecting -- the phase of selling that often consumes the most time and energy (and is the most crucial to get right). What Is Prospecting? What's the difference between leads and prospects? Sales Prospecting Techniques.

Prospecting 142

Prospecting Tools Top of Funnel Lead Rank 142

No More Cold Calling

JUNE 7, 2018

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs still aren’t making quota. When they get introductions from people their prospects know and trust, they walk straight into meetings with your ideal clients.

Referrals 276

Referrals Sales Qualified Lead Leads Marketing Qualified Lead 276