Account-Based Customer Success: The Refrain Remains the Same
DiscoverOrg Sales
JANUARY 24, 2017
I come to the Account Based Everything movement as a long-time proponent. Now I live in Customer Success, where our strategic accounts team is applying a “starter kit” version of ABE in our best accounts. Where cultivating relationships in whale accounts is concerned, the battle really is won or lost before it’s ever fought.
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