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Market segmentation: the complete guide

Nutshell

Of 10 prospects, 5 bought the product. Or, if you send prospects 1-2 emails a week, you might consider sending 3-4 emails instead. This 1970s Virginia Slims advertisement is marketing cigarettes towards women. Thankfully we’ve come a long way (baby) from terrible advertising.

Market segmentation: the complete guide

Nutshell

Of 10 prospects, 5 bought the product. Or, if you send prospects 1-2 emails a week, you might consider sending 3-4 emails instead. This 1970s Virginia Slims advertisement is marketing cigarettes towards women. Thankfully we’ve come a long way (baby) from terrible advertising.

PODCAST 43: Why Endurance and Tenacity is Important for Sales Success w/ Carson Heady

Sales Hacker

I’ve worked in telecom and advertising and now in technology. Those three entities have to benefit from every deal that’s constructed. When I’m prospecting, I can’t focus on the end result.