article thumbnail

How to Sell to Decision-Makers & Influencers, According to Sales Leaders

Hubspot Sales

According to Gartner , a 2020 sales trend was that salespeople had to convince multiple stakeholders and evaluators at a company to buy their product. Some are influencers that speak to the decision-makers and convince them to go in either direction, while others hold the final say on decisions. Identifying Sales Leads.

article thumbnail

Top 4 Reasons Salespeople Struggle to Reach Decision Makers

Understanding the Sales Force

Understanding the Sales Force by Dave Kurlan Three separate, but related, incidents occurred this week, all having to do with reaching decision makers. The Objective Management Group (OMG) Sales Candidate Assessment said that he would have difficulty calling on Senior Executives and, of course, he was struggling.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Selling to the C-Suite: How to Get Executive Decision Makers to Act Now

Corporate Visions

The post Selling to the C-Suite: How to Get Executive Decision Makers to Act Now by Jim Druckrey appeared first on Corporate Visions. All too often, that’s what salespeople lack when selling to the C-suite and other financial decision makers. Elevating Your Sales Conversations for the C-Suite. .”

article thumbnail

Selling to the C-Suite: How to Get Executive Decision Makers to Act Now

Corporate Visions

The post Selling to the C-Suite: How to Get Executive Decision Makers to Act Now by Jim Druckrey appeared first on Corporate Visions. All too often, that’s what salespeople lack when selling to the C-suite and other financial decision makers. Elevating Your Sales Conversations for the C-Suite. .”

article thumbnail

Selling to the C-Suite: How to Get Executive Decision Makers to Act Now

Corporate Visions

The post Selling to the C-Suite: How to Get Executive Decision Makers to Act Now by Jim Druckrey appeared first on Corporate Visions. All too often, that’s what salespeople lack when selling to the C-suite and other financial decision makers. Elevating Your Sales Conversations for the C-Suite. .”

article thumbnail

The Real Value B2B Decision Makers Want to See in Your Thought Leadership

Mereo

The Edelman and LinkedIn report discovered B2B decision makers actually read your thought leadership — and are influenced by it (if done well). 61% of decision makers believe thought leadership moderately or better demonstrates the potential value of your solutions when compared to traditional product marketing.

article thumbnail

Professional Gatekeepers Advice for Connecting with Decision Makers | Natasha Bowles - 1507

Sales Evangelist

Gatekeepers: the infamous villains of the sales world. A necessary part of the professional world, these assistants act as a filter that forces salespeople to maintain high standards and thoughtful targeting to pass. Salespeople have a long-standing perception that they need to speak with the decision-maker.