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Are You the Chief Rescue or Chief Revenue Officer?

Steven Rosen

Sales leaders can drive revenue and achieve long-term success by avoiding the trap of rescuing and focusing on coaching and accountability. “The goal of the sales leader is to create self-managing people.” Full Episode Article: Title: “Are You the Chief Rescue or Chief Revenue Officer?”

Revenue 156
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Act! Leadership Spotlight | Patrick Curley, CPO

Act!

Q: Can you share some details about your professional journey and how your past experiences have equipped you for your current role as the Chief Product Officer (CPO) at Act!? Q: Can you explain your approach to prioritizing and managing the product roadmap at Act!? Q: What is Act!’s In the last year, the Act!

ACT 52
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Pipeline Mastery: How the Best Coaches Convert Reluctance into Revenue

Steven Rosen

Act now: refine your coaching approach, inspire your sales force, and unleash the untapped potential within your sales pipeline. Effective sales coaching can indeed convert the most resistant reps into revenue-generating champions.

Pipeline 120
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Grow Revenue During a Recession by Being Counter-Intuitive

Understanding the Sales Force

The economic crisis of 2008-9, and the Covid lockdowns of 2020-2021 showed us that when companies focus on cost-cutting instead of growing revenue, revenue declines – sharply. Can companies add water to grow revenue when the economic conditions are evaporating? We know what doesn’t work in a recession. You add water.

Revenue 156
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Best Practices for Engaging Your Go-To-Market Sales Teams

Speaker: Ruth Stevens, President of eMarketing Strategy

But guess what: It’s after the sales team has gotten into the act where marketing can have an even bigger impact on results. The key metrics to drive your thinking and declare success (Hint: it’s not revenue!). As a B2B marketer, lead generation is likely your Job One. You don't want to miss out on this amazing webinar!

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Why you need to be a revenue-aligned marketing leader

Showpad

The sales team is a critical driver of revenue growth — and a key channel for marketing messaging. Yet, most leaders are not doing this effectively ( Revenue Marketing Alliance ). So how can marketing teams better align with their sales teams to collaborate effectively and drive revenue impact?

Revenue 52
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Stop wasting your data — and start acting on it

Showpad

When you don’t act on your data, you waste resources, miss revenue opportunities and decrease profitability. You’re leaving valuable insights untapped and missing out on revenue opportunities. Poor data quality You can’t act on bad data — or at least you shouldn’t. Nearly two thirds ( 68% ) of data is never used.

ACT 59
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How to Transform Training with Conversation Intelligence Technology

Speaker: Jonathan Carlson, Senior Director of Marketing, Allego & Jake Miller, Senior Product Marketing Manager, Allego

This technology isn’t new, but its expanding applications across the learning and enablement feature set are unlocking exciting possibilities that can significantly improve your team’s messaging, customer/buyer experience, and revenue. Surface and act on coachable moments at scale.