ActiveConversion: New Features Impress


Recently, ActiveConversion announced additional features and interface enhancements to its marketing automation solution. We’ve been following ActiveConversion for several years and have always considered it to be a solid product. ActiveConversion offers a great balance of affordability, functionality, and ease-of-use. Medium-sized companies in manufacturing and fabrication; technology and software; and professional services are particularly helped by ActiveConversion.

ActiveConversion Product Review: Demand Gen Intelligence

Green Lead's B2B

ActiveConversion is a web based solution that allows organizations to identify visitors to their website, to automatically qualify and nurture leads, to get notified when leads become "hot," and to track ROI of marketing campaigns. Upon opening up the solution, you can view your ActiveConversion dashboard.


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To Manage Sales You Must Manage Sales Leads


Some people make the case that artificial intelligence/ machine learning programs, such as Conversica , ActiveConversion , dbSignals , etc., “Why,” I was asked, “must you manage sales leads in order to manage sales? Sales lead management is a marketing function, isn’t it?”. It was with a slight hesitation that the sales manager added the second sentence about sales lead management being a marketing function. Of course it is, but only partially.

Leads 196

Choosing the Right Sales Motion for Your Business (28 Real-World Examples)

Sales Hacker

ActiveConversion: $11k ACV and $2.2M ActiveConversion generates leads via cold calls but outsources the actual calling while providing target numbers. The best sales teams don’t just sell — they keep customers happy and drive serious upsell, cross-sell, and expansion revenue.

Election Day: SLMA's 50 Most Influential People in Sales Lead Management

Green Lead's B2B

Stevens - eMarketing Strategy Chris Tremblay - Event Technologies Tann Tueller - Harte Hanks Frank van Veenendaal - Jenny Vance - LeadGen Mari Anne Vanella - The Vanella Group Chris Williams - Compusystems Keith Wolf - Virtual Appoint Steve Woods - Eloqua Fred Yee - ActiveConversion Scott Zimmerman - The Cyrano Group. The Sales Lead Management Association has opened up voting for the 50 Most Influential People in Sales Lead Management.