ActiveConversion: New Features Impress

Smart Selling Tools

Recently, ActiveConversion announced additional features and interface enhancements to its marketing automation solution. We’ve been following ActiveConversion for several years and have always considered it to be a solid product. And in fact, ActiveConversion can do this as well.

ActiveConversion Product Review: Demand Gen Intelligence

Green Lead's B2B

ActiveConversion is a web based solution that allows organizations to identify visitors to their website, to automatically qualify and nurture leads, to get notified when leads become "hot," and to track ROI of marketing campaigns.

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To Manage Sales You Must Manage Sales Leads


Some people make the case that artificial intelligence/ machine learning programs, such as Conversica , ActiveConversion , dbSignals , etc., “Why,” I was asked, “must you manage sales leads in order to manage sales? Sales lead management is a marketing function, isn’t it?”.

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Election Day: SLMA's 50 Most Influential People in Sales Lead Management

Green Lead's B2B

Stevens - eMarketing Strategy Chris Tremblay - Event Technologies Tann Tueller - Harte Hanks Frank van Veenendaal - Jenny Vance - LeadGen Mari Anne Vanella - The Vanella Group Chris Williams - Compusystems Keith Wolf - Virtual Appoint Steve Woods - Eloqua Fred Yee - ActiveConversion Scott Zimmerman - The Cyrano Group. The Sales Lead Management Association has opened up voting for the 50 Most Influential People in Sales Lead Management.