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ActiveConversion Product Review: Demand Gen Intelligence

Green Lead's B2B

ActiveConversion is a web based solution that allows organizations to identify visitors to their website, to automatically qualify and nurture leads, to get notified when leads become "hot," and to track ROI of marketing campaigns. Upon opening up the solution, you can view your ActiveConversion dashboard.

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ActiveConversion: New Features Impress

SBI

Recently, ActiveConversion announced additional features and interface enhancements to its marketing automation solution. We’ve been following ActiveConversion for several years and have always considered it to be a solid product. ActiveConversion offers a great balance of affordability, functionality, and ease-of-use.

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Election Day: SLMA's 50 Most Influential People in Sales Lead Management

Green Lead's B2B

The Sales Lead Management Association has opened up voting for the 50 Most Influential People in Sales Lead Management. Bill Rice - Kaleidico Jose Raul Rodriguez - Aon Dan Rogers - SmartLead by The AdTrack Corporation Anneke Seley - Phone Works LLC Tibor Shanto - Renbor Sales Solutions Inc. So choose wisely.

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Choosing the Right Sales Motion for Your Business (28 Real-World Examples)

Sales Hacker

The best sales teams don’t just sell — they keep customers happy and drive serious upsell, cross-sell, and expansion revenue. They do this by first identifying and focusing on the sales motions that are best for their product, team, and customer. Inside sales. Inside sales. Low-touch sales. No-touch sales.

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To Manage Sales You Must Manage Sales Leads

Pointclear

“Why,” I was asked, “must you manage sales leads in order to manage sales? Sales lead management is a marketing function, isn’t it?”. It was with a slight hesitation that the sales manager added the second sentence about sales lead management being a marketing function. Of course it is, but only partially.