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HubSpot is too expensive: Saving money on software without losing features

Nutshell

A CRM is a ubiquitous piece of software, and 91% of companies with over 10 employees use one. HubSpot’s Marketing Hub also features advertisement management, which is actually pretty useful for marketers who manage their ads in-house. On lists of best helpdesk software it is nowhere to be found. At its core, HubSpot is a CRM.

Hubspot 126
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25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

In this article, you’ll learn 20 of the best ABM techniques, from how to choose which accounts to focus on, to mapping out their personalized marketing experience. Source You can also set up a Google Alert , which will scan the web for certain content and inform you of any relevant article. in revenue.

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What Do Freshly Funded Companies Spend Investor’s Money On?

Zoominfo

There is no shortage of articles that provide advice on HOW to spend investor’s money. Behind analytics software, tools for increasing leads, and brand awareness were the next most popular. Mailchimp followed by Google & Facebook advertising products were some of the most popular tools adopted after raising money.

Company 162
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Lead generation and nurturing best practices for SMBs

Act!

In this article, we’ll define lead generation and nurturing, show why they’re critical to your SMB, and share actionable tactics you can use to fill your pipeline. Google, Facebook, TikTok, and most other online platforms have different advertising programs that allow you to push your message to relevant users and drive clicks to your site.

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6 Outdated SEO Tactics to Avoid At All Costs

Zoominfo

Nobody wants to read a thin article that reuses the same words over and over in an obvious attempt to cheat the system. Usually monetized through online advertisements, these pieces of work tend to lack value and relevance to readers, as their “core purpose is simply to gain search engine rankings for every conceivable term” ( source ).

Lead Rank 189
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Stay Relevant During an Industry Shift

SBI Growth

Here are three: Here is a New York Times article discussing how the trade show industry is getting flipped on its head. Here is a Fast Company article highlighting the tectonic shifts happening in Healthcare. Here is a Financial Times article explaining how the telecom industry is changing more now than it ever has.

Lead Rank 235
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How To Succeed In Upstream Marketing

Sales and Marketing Management

Author: Anand Srinivasan The traditional approach to marketing involves brand building, advertising, participating in trade shows, launching mailers, and so on. In this article, we will take a look at a few ways a business could succeed with upstream marketing. A good example of this strategy is the eCommerce software company Shopify.

Marketing 203