Advertising B2C Sales Technology Study 
Zoominfo
OCTOBER 5, 2021
Brand storytelling is a staple of B2C content marketing, but it’s less common in the B2B world. Put a Spotlight on Local Businesses – Google Google Ads is a web advertising service that most B2B marketers are already familiar with. Salesforce makes good use of customer case studies to tell its brand story.
Zoominfo
JUNE 17, 2018
Brand storytelling is a staple of B2C content marketing, but it’s less common in the B2B world. Google Adwords is a web advertising service that most B2B marketers are already familiar with. Simply reach out to top customers and ask if they’re willing to talk about their success with your product—just as you would for a case study.
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Sales Hacker
NOVEMBER 15, 2017
With the rise of AI, new sales technology and automation at the forefront of the sales echo chamber these days, we thought we’d take a moment to bring it back to BASICS – that’s why we’ve rounded up this complete glossary of sales terms and definitions to help you remember where it all started.
Sales Hacker
OCTOBER 7, 2021
During her 9 years as a sales and partnership leader, she was known for finding and developing talent, creating and implementing business processes, and always pushing her limits to improve herself, her team and her relationships. What is one a-ha moment you’ve had in your sales career? “Always deliver more than expected!
LeadFuze
AUGUST 5, 2021
The Gist: You can almost not keep up with the sheer volume of content generated by the sales (Read. Their army of bloggers cover every topic imaginable and use lists, case studies, video, gifs – you name it, to bring the up to the minute informative articles on all industry developments. Sales Technology Blog (Smart Selling Tools).
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