Nutshell

JUNE 5, 2020

Thanks to excessive entertainment, reams of content, and a barrage of advertisements, we’re swamped with information that we struggle to process. To get your creative juices flowing, I’ve listed five surprising sales case studies to inspire your next “out-of-the-box” campaign. When we guess right, we switch off. The rap was a success.

Case Study 96

Case Study Paid Content Study Ideal Customer Profile 96

Cience

JANUARY 10, 2020

It is beyond question that B2C companies get enormous traffic from mobile devices — we all do at least some of our online shopping from our phones. One marketing specialist shared the case studies of his 2 B2B clients. They prefer to browse on a smartphone when they have free time and conduct research when commuting or traveling.

B2B 54

B2B Top of Funnel Marketing Lead Rank 54

Cience

JANUARY 10, 2020

It is beyond question that B2C companies get enormous traffic from mobile devices — we all do at least some of our online shopping from our phones. One marketing specialist shared the case studies of his 2 B2B clients. They prefer to browse on a smartphone when they have free time and conduct research when commuting or traveling.

B2B 52

B2B Top of Funnel Marketing Lead Rank 52

Hubspot Sales

JULY 18, 2023

Most people are planning at least one trip in the next six months while businesses are going back to organizing live events, and digital nomads keep traveling the world. Still, they can be roughly divided into two groups: Complementary services – think travel agencies, chauffeurs, wedding organizers, etc. As of 2023, there are 4.9

Hotels 66

Hotels Strategy Ideal Customer Profile Commission 66

DiscoverOrg Sales

NOVEMBER 27, 2017

[BLOG] Read it: Matt, Kyle, and the Less-Traveled Road to Customer Satisfaction. Unlike B2C marketing, in the B2B world, not all the people who read your blog post or express interest in your product or service are a great fit. Get the study: Why Didn’t They Buy? Use video for your re-marketing advertisements.

Lead Rank 196

Lead Rank Marketing Qualified Lead Sales Qualified Lead Top of Funnel 196

Sales and Marketing Management

AUGUST 8, 2018

B2C companies that harness this trend of reaching ad-skeptical consumers are beefing up their coffers big time, so why are some B2B companies not following suit? In fact, a Social Media Examiner study reports that 19 percent of B2B marketers engage on Twitter, 30 percent favor Facebook, and a whopping 41 percent show LinkedIn love.

Influencer 189

Influencer Social Media B2C Incentives 189

DiscoverOrg Sales

NOVEMBER 27, 2017

[BLOG] Read it: Matt, Kyle, and the Less-Traveled Road to Customer Satisfaction. Unlike B2C marketing, in the B2B world, not all the people who read your blog post or express interest in your product or service are a great fit. Get the study: Why Didn’t They Buy? Use video for your re-marketing advertisements.

Lead Rank 133

Lead Rank Marketing Qualified Lead Sales Qualified Lead Top of Funnel 133