Do You Sell Using a “Push” or “Pull” Strategy?
The Sales Hunter
OCTOBER 17, 2013
They say this based on how they view a typical sales call being one where the salesperson is convincing or showing the customer all of the features and benefits of what they offer. When we say “pull,” it refers to creating incentives at the customer level that encourage them to buy the product. Blog Closing a Sale Cold-Calling Consultative Selling Professional Selling Skills benefits needs outcomes sales strategy