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How to Reach Decision Makers Every Time

No More Cold Calling

A referral is the best way to get a meeting with the decision maker. There are two parts to the sales process: Part One: Getting meetings with decision makers. You get an introduction to your prospect, and you get a meeting with the decision maker. Why It’s So Hard to Reach Decision Makers.

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Pitch Your Product in Two Sentences

Mr. Inside Sales

Instead of opening your calls like: “Oh hi, this is _ _ with __ and my company, XYZ, is a leader in national and international shipping and freight services with offices in the top metropolitan cities across the world. Elevator pitch example #4: “ __, our motto is: “A guaranteed comfortable night’s sleep or your money back.”

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Authentic Selling

Janek Performance Group

Decision-makers have become more guarded and discerning. More and more people are involved in decisions. Why are decision-makers evoking a higher level of scrutiny? Decision-makers are entrenching themselves with their current solution. Buyers become entrenched after making a purchase decision.

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How to Create a Lead Generation Strategy for SMBs

Zoominfo

Cold calling — or really any form of cold outreach. Find out more about cold outreach for lead gen — 9 Cold Calling Tips to Generate More Leads. Find out more about cold outreach for lead gen — 9 Cold Calling Tips to Generate More Leads. And what are one of the most difficult methods of lead generation?

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Persistence Pays—How 42 Lead Qualification Touchpoints Won a $1 Billion Deal

Pointclear

While some sales people stop after placing one or two calls (if they don’t get the prospect on the phone or don’t get a call back, they deem the lead no good) our sales support associates keep trying. Calls were split: 5 were make to decision-makers/influencers and 5 were made to executive assistants.

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B2B Lead Generation: The Ultimate Guide

Zoominfo

Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions. Cold-ish Outreach You may think of the term “cold calling” and get a little squeamish, but there are plenty of benefits to this method of B2B lead generation.

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Leads Generation Ideas for Trade Shows & Corporate Events

Zoominfo

You can use paid social ads, email drips, phone calls, and sometimes even direct mail to make sure. Target your prospects with paid social media, advertising your presence at the event. You can also advertise free demos or other promotions. Call cadence. And if you engaged with decision-makers at the show – fantastic!