The Ultimate Guide to Sales Metrics: What to Track, How to Track It, & Why
Hubspot Sales
AUGUST 8, 2019
Cost of customer acquisition (CAC) is the average amount of sales and marketing expenses required to acquire one new customer. Sales and business development. Paid advertising. Churn MRR is the revenue you've lost from customers who have downgraded their plans or canceled altogether. Sales KPIs by Team Type.
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