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5 Proactive Ways to Increase Sales Online in 2021

Sales and Marketing Management

Content marketing generates more than 3x the leads as advertising and costs 62% less. As a small businessperson, this means you can dramatically increase the eyes on your brand without having to spend millions on traditional advertising campaigns. Have a Content Marketing Strategy. Informational. SEO-friendly.

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The Beginner’s Guide to Referral Marketing

Zoominfo

There are more answers to that question than ever before, thanks to the variety of tools and channels at a modern marketer’s disposal. A comprehensive referral marketing program treats referrals like any other marketing channel— which means it includes strategic preparation, targeted decision-making, analysis, and iteration.

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How Small Gifts Can Create Big Marketing Wins

Zoominfo

Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo. Direct mail marketing makes direct contact with individual consumers, as opposed to reaching a large audience with mass media, such as advertising.

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B2B Lead Generation: The Ultimate Guide

Zoominfo

When you start narrowing down the entire market to focus on your desired characteristics, you’ll be able to develop a tighter understanding of your total addressable market (TAM) and waste fewer resources going after leads that won’t pan out. For a thorough list of options, check out this guide to ad types and formats from WordStream.

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15 Real Estate Prospecting Tips for Reaching Your Market and Converting Customers

Hubspot Sales

Your network is an invaluable resource in the real estate industry. You can get creative with how you share your business through referral programs to offer advocates incentives for promoting your business to others. Prospect on social media channels. Invest in targeted advertising. Leverage your network.

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Unpacking the Layers of a Successful Customer Acquisition Strategy

Pipeliner

A good customer acquisition strategy combines multiple marketing channels and tactics to create sustainable, long-term growth. When done correctly, your entire team will make better decisions about where best to allocate resources. A data-driven approach will ensure you make informed decisions about allocating your resources.

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Hot Forex Leads — Tips to Generate Them

Pipeliner

It may also assist your sales staff track each lead’s contact information, the stage of the sales funnel they are in, the channel from which the Forex leads came, and much more. Bonus and incentive programs have been shown to be helpful in acquiring and converting financial leads. Utilize the Power of Referral Programs.