seo Advertising Channels Marketing Remedy 
Cience
OCTOBER 27, 2020
If someone Googles “marketing campaigns,” could you blame them for thinking the only way to go to market is through increasing inbound leads? You’d think there was nothing else in the marketing world but SEO, content writing, blogging, webinars, and ads. The Go-To Channel: Cold Emails. So, which ones exactly?
Zoominfo
JANUARY 20, 2018
The answer to each of these questions, and the key to content marketing success, is something called content mapping. If you don’t understand the prospect’s path to becoming a customer, your marketing will always be subpar. They have identified a pain point and are ready to find the remedy. What Is Content Mapping?
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