article thumbnail

14 Data and Business Analytics Leaders to Watch

Zoominfo

Matt Pickering, Converse. Matt is Director of Consumer Data and Analytics Technology at Converse, and previously was Global Senior Manager of Digital Commerce Analytics. He previously held a position as Vice President of Pharmaceutical Operations and Information Technology at Biogen. Matt Griffiths, Stanley Black & Decker.

Analytics 246
article thumbnail

14 Data and Business Analytics Leaders to Watch

Zoominfo

Matt Pickering, Converse Matt is Director of Consumer Data and Analytics Technology at Converse, and previously was Global Senior Manager of Digital Commerce Analytics. He previously held a position as Vice President of Pharmaceutical Operations and Information Technology at Biogen. Follow Matt on Twitter 6.Sebastien

Analytics 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Artificial Intelligence, ChatGPT, and the Future of Life Sciences Sales

Allego

Most online platforms analyze our behavior and use it to feed us advertisements that the AI thinks reflect our preferences. Let’s start by examining how pharmaceutical sales is using AI in general. Before we answer that question, let’s answer a few others. What Is Artificial Intelligence? How Is Life Sciences Sales Using AI Now?

article thumbnail

Ode to The Salespeople Customers Can't Wait To Meet?

The Sales Association

Salespeople – We will follow you on your journey, we will treat you as trusted advisors because you converse with us, you humanise the process, you speak WITH us not broadcast TO us. Just as an aside, I have worked with online marketing and advertising for new business development and increased sales for over four years.

article thumbnail

The Ultimate Guide to a Career in Sales

Hubspot Sales

You may also need to collaborate with the marketing team to manage personalized materials or advertising for leads, so a background in cross-functional collaboration is helpful for landing a job. Life Sciences (for pharmaceutical sales). Regional Sales Manager. Management. Psychology. Communications. Public Relations.

Hiring 104
article thumbnail

Setting Up A Digital Ad Campaign: 3 Insider Tricks to Maximize ROI

Zoominfo

Let’s cut to the chase: When it comes to digital advertising, intentionality is everything. For example, you may want to target SMBs and mid-size companies in the pharmaceutical industry on the east coast. A high match rate means you’re reaching the right people and positioning yourself for a healthy digital advertising ROI. (At

article thumbnail

Setting Up A Digital Ad Campaign: 3 Insider Tricks to Maximize ROI

Zoominfo

Let’s cut to the chase: When it comes to digital advertising, intentionality is everything. For example, you may want to target SMBs and mid-size companies in the pharmaceutical industry on the east coast. A high match rate means you’re reaching the right people and positioning yourself for a healthy digital advertising ROI. (At