The Ultimate Guide to Sales Metrics: What to Track, How to Track It, & Why
AUGUST 8, 2019
While metrics are important in every aspect of any business, they’re especially critical in sales. Sales leaders can’t use their intuition to guide their decisions — not only are they dealing with a huge amount of information, but the risk of failure is high. That’s why successful companies obsessively measure everything about their go-to-market model, sales strategy, and salespeople. Let's take a look at what sales metrics are. Sales Key Performance Indicators (KPIs).