article thumbnail

Leads Generation Ideas for Trade Shows & Corporate Events

Zoominfo

After all, you’re already spending the money to travel to the event. Target your prospects with paid social media, advertising your presence at the event. You can also advertise free demos or other promotions. And if you engaged with decision-makers at the show – fantastic! Target event leads with social ads.

article thumbnail

Lead Generation Ideas for Trade Shows & Corporate Events

Zoominfo

After all, you’re already spending the money to travel to the event. Target your prospects with paid social media, advertising your presence at the event. You can also advertise free demos or other promotions. And if you engaged with decision-makers at the show – fantastic! Target event leads with social ads.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to (ethically) steal your prospect?s attention: 5 ultra-creative sales case studies

Nutshell

Thanks to excessive entertainment, reams of content, and a barrage of advertisements, we’re swamped with information that we struggle to process. When GumGum , an AI image recognition software firm, wanted to reach decision-makers at T-mobile, they knew that traveling the beaten path of sending outbound emails wouldn’t work. .

article thumbnail

The Key Differences Between Inside Sales vs Outside Sales

Closer's Coffee

Advertising, Marketing, Promotions, Public Relations, and Sales Managers – 717,220 ppl. They often travel to meet customers face-to-face, as well as to maintain relationships with existing customers at their place of business or interacting at networking events, trade shows and conferences. Small number of decision-makers (1-3).

article thumbnail

Does Swag Work as a Sales Tool? (Here’s What the Data Says)

Sales Hacker

Consider the decision-maker or buyer within a company — they get sales email… after sales email… after sales email. Has the highest recall rate of any advertising medium. Road warrior CEOs may find more value in a travel accessory, while software engineers might appreciate a desktop product. Why the disparity?

article thumbnail

25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

This ensures that all the decision-makers or people with influence over the buying process are on the same page. For example, if you’re an advertising agency, offer a session where you compare the account’s current advertising efforts to their competitors’. The pinatas received a 36% response rate and a 3.4% in revenue.

article thumbnail

5 Benefits of Lead Management Software for Your Business

SugarCRM

And yet, in one survey, almost 60% of business decision-makers pointed to lead generation as a top challenge. That helps advertising networks show your ads to that person as they travel across the internet. According to Gartner, lead generation is a top growth priority for many businesses. It’s a lead of sorts.