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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

FEBRUARY 8, 2018

Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. Marketing and Advertising: 25%. Professional Training and Coaching: 36%. What is the average email open rate for marketing and advertising companies? Insurance: 38%. Media: 32%.

Industry

Industry Real Estate Outsourcing Services Biotechnology

2 Ways to Understand Your Buyer’s Needs: Why Insurance Agents Should Understand Demand & Non-Demand Sales Cycles

Hyper-Connected Selling

DECEMBER 12, 2018

Instead they are now insurance providers, financial planners, health-care agents, and wealth managers that offer a wide-range of financial products to their customers. These can be driven by advertising, referrals, or by cultivating existing customer lists. They don’t sell a few straightforward insurance products anymore.

Insurance

Insurance Insurance Sales Cycle Top of Funnel

Webinars

Sales & Marketing Alignment: How to Synergize for Success

MORE WEBINARS

Sales Pro Central

Email Open Rates By Industry: See How You Stack Up

2 Ways to Understand Your Buyer’s Needs: Why Insurance Agents Should Understand Demand & Non-Demand Sales Cycles

Webinars

Stay Connected