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The 5 Marketing Conferences You Need to Attend in 2020

Sales and Marketing Management

Author: Adam Ortman Each year, it seems like the list of marketing conferences grows exponentially, which isn’t a bad thing. At conferences, you can learn about best practices, the latest technologies, and upcoming tools in the marketing world. Microsoft Advertising Partner Summit. Google Marketing Live.

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Driving Business Growth: Leveraging Digital Marketing Strategies

SocialSellinator

One such progressive approach that has rapidly gained prominence is growth-driven digital marketing. Growth-driven digital marketing can be defined as an innovative approach that integrates the traditional principles of digital marketing to achieve sustainable growth.

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5 Successful Lead Generation Strategies

Zoominfo

The world has been stirred up by a global pandemic, most of us are still working from home, and digital marketing strategies have become a critical part of every company’s survival. When it comes down to it, one of the most important things marketing organizations are tasked with is generating marketing qualified leads (MQLs).

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Harnessing the Power of Social Media Influencers for Local Business Promotion

BuzzBoard

While traditional marketing techniques still hold value, standing out in the digital noise requires innovative strategies. For salespeople at digital marketing agencies, understanding the power of influencer marketing opens a door to lucrative opportunities for local businesses. Don’t offer a one-size-fits-all solution.

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Holistic Customer Service: Why Customer Experience Is a Shared Responsibility in the Company

Pipeliner

Yet, only 54 percent say it generally feels like sales, service, and marketing don’t share information. Digital platforms and CRM tools enable seamless customer interactions and data sharing across departments, enhancing the overall customer experience. Create coordinated marketing and sales campaigns.

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A Corporate Guide to Pride — How Companies Get it Right (and Wrong)

Zoominfo

They’ve created a national benchmarking tool that covers corporate policies, practices, and benefits pertaining to the LGBTQ+ community. Instead of treating Pride Month like a marketing campaign or a hiring push, put efforts toward an activity that will positively impact the LGBTQ+ community.

Company 130
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The Pipeline ? Sales And Marketing Alignment In Terms Of Lead.

The Pipeline

Sales And Marketing Alignment In Terms Of Lead Generation In A 2.0 Stored in BANTER , Business Acumen , Guest Post , Marketing , Proactive , Productivity , Sales 2.0 , execution. Sales and marketing are merging for small businesses and require strong collaboration for larger companies. March 2008. February 2008. January 2008.