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11 Facebook advertising tips for small businesses

Nutshell

Facebook advertising provides uniquely specific targeting options, meaning businesses can use ads to appeal to a laser-focused audience. Facebook advertising can be a fantastic resource for small businesses. My best tip for Facebook advertising campaigns for small businesses is to expand your reach with a page post engagement ad!

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4 Powerful Pricing Tactics That Have Nothing to Do With Discounts, According to Yocale's CEO

Hubspot Sales

According to a study from two Stanford Graduate School of Business researchers , highlighting the experience someone will have with your product is key. They used three different signs to advertise a lemonade stand — one that mentioned time, one that mentioned money, and one that mentioned neither.

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How to Create an Effective Sales and Marketing Plan

Highspot

This plan serves as a roadmap, outlining clear objectives, targeted customer segments, and actionable tactics to drive sales and promote brand awareness. Marketing Plan: Encompasses market research, target audience identification, advertising, content creation, social media strategy, and overall brand positioning.

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How to Create an Effective Sales and Marketing Plan

Highspot

This plan serves as a roadmap, outlining clear objectives, targeted customer segments, and actionable tactics to drive sales and promote brand awareness. Marketing Plan: Encompasses market research, target audience identification, advertising, content creation, social media strategy, and overall brand positioning.

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Link Sales Training to Your Organization’s Strategic Goals

Allego

firms spend over $900 billion annually on their sales forces – three times more than they spend on all media advertising. About $1,500 is spent per rep on sales training, 20% more per capita than to train any other type of employee. The post Link Sales Training to Your Organization’s Strategic Goals appeared first on Allego.

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Lead generation and nurturing best practices for SMBs

Act!

A lead is someone who demonstrates interest in your product by requesting details, sharing their contact information , engaging with your advertisements, or downloading a free marketing resource like an e-book or training. They have a need and are interested in exploring different service providers to solve their problems.

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What Digital Marketing Certifications Should I Have to Sell to Small Business?

BuzzBoard

Top Digital Marketing Certifications to Target Local Businesses In today’s highly interconnected era, promoting your local business goes beyond traditional advertising. This course offers a thorough study of social media, vital for enhancing your clients’ online visibility. It demands the tactical use of digital marketing.