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How to Avoid False Advertising and Misleading Claims with Legal Translation

Pipeliner

False advertising refers to a misrepresentation of a product or service, often through misleading or unproven claims, as defined by the Federal Trade Commission. For international businesses in advertising, many rely on legal translations to ensure that all parties understand their rights and responsibilities.

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Here’s Where Your GTM Strategy Is Failing

Zoominfo

So, where do GTM motions usually go wrong and what steps should you take to remedy the situation? Advertising: An important metric to keep in the back of your mind when thinking about advertising is ROAS (return on ad spending). Let’s review. Refine Your Ideal Customer Profile. GTM Motions are Always Fluid.

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Why Remote Workers Are Prone to Hacks

Sales and Marketing Management

This begs the question: Why are remote workers prone to hacks and what would be the best remedies for this? Rilind Elezaj is an experienced digital marketing specialist with a demonstrated history of working in the marketing and advertising industry. Security unpreparedness.

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The Monthly Rundown: Startups to Watch from Shamus the Sales Guy – July

Crunchbase

Why I’m watching: BlueVoyant provides advanced cyberthreat intelligence, managed security services, and proactive professional services with forensic capabilities for incident response and remediation. Industry: Advertising Platforms, Brand Marketing, Enterprise Software, Social Media. HQ: Los Angeles.

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Influencer Marketing 101: The Beginner’s Guide

Zoominfo

In today’s post, we remedy this issue. Word of mouth recommendation still ranks as one of the most trusted sources of advertising, and as a result, is able to generate nearly 2x the amount of sales as traditional paid advertising ( source ). So, why aren’t more B2B companies jumping on the influencer bandwagon?

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Here’s Where Your GTM Strategy Is Failing

Zoominfo

So, where do GTM motions usually go wrong and what steps should you take to remedy the situation? Advertising: An important metric to keep in the back of your mind when thinking about advertising is ROAS (return on ad spending). Let’s review.

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Permission-Based Selling: What It Is & Why It's Valuable

Hubspot Sales

It could be something as explicit as a prospect providing their contact information for a free consultation advertised on a company's website — or it could be something a bit more subtle, like a prospect having both an established relationship with someone within a company and a demonstrated need for the kind of product that company sells.