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Keys to Improved Sales Performance - Part 4 of 4

Understanding the Sales Force

Sales Leadership and sales management are the keys to successful sales performance. Without good sales leadership, management, coaching, motivation and accountability, we have salespeople left to their own devices. Starting with the Sales Management Team - Is it a Bad Decision?

Airlines 180
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Responding to the Digital Sales Shift

Sales and Marketing Management

Scott McCartney, who covers air travel for The Wall Street Journal, worked with three airline industry analysts to determine the long-term impact of COVID-19 on business travel. What does it mean for B2B sales managers as they strategize for 2021? Is it necessary to train sales reps on new skills?

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Book Review: The Gamification Revolution

SBI Growth

This client, Hi Leva of Clear Channel, has a good eye so I paid attention. The concept of gamification is catching on in B2B sales and marketing. For example, I am Executive Platinum on American Airlines (level) and have 512,000 miles (points). A few weeks ago I got an email from a client telling me “ You have to read this book.”

Lead Rank 310
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Responding to the Dig?tal Sales Shift

Sales and Marketing Management

Scott McCartney, who covers air travel for The Wall Street Journal, worked with three airline industry analysts to determine the long-term impact of COVID-19 on business travel. What does it mean for B2B sales managers as they strategize for 2021? Is it necessary to train sales reps on new skills?

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Sales Tips: Flying for Dummies - Really?

Customer Centric Selling

Sales Tips: Flying for Dummies - Really? By Gary Walker, EVP of Channel Sales & Operations, CustomerCentric Selling® - The Sales Training Company. He was telling me about a conversation he had with a prospect company’s VP of Sales and VP of Human Resources about training their salespeople. I wonder why?

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Going Global Means Going Digital

Pipeliner

Where once there was simply a couple basic hats—a “salesman” and the manager—today we have field sales, inside sales, SDR sales, vertical sales, horizontal sales, and much more. Because of the digital age, we also have many more times the sales channels we once had.

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Shape-Shifting For The Win: Sales And Marketing Moves For 2021 And Beyond

Crunchbase

Commercial airlines that previously transported only passengers shifted their operations to focus on moving cargo. But let’s take a look at five places it might go when businesses reevaluate their sales strategies. Let’s give a nod to the obvious: People drive sales. Changing the channel? Pivots large and small.

Marketing 105