[Part 3] Execute on Account-based Marketing: Value Selling to Stakeholders at Key Accounts
LeveragePoint
SEPTEMBER 21, 2018
“We generate €3 million in savings over the life of the equipment.”. “An Sales management focuses on revenue outcomes and top line growth, tending to have urgency with respect to near term objectives and execution. After all, sales VP turnover is faster than that of their colleagues. Too good to be true?
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