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The Recruiter’s Guide to Web Analytics

Zoominfo

You must inform your online strategy with highly-specific data– and that’s where web analytics come in. The term web analytics refers to the collection and analysis of web data for the purpose of understanding and optimizing your online presence. One primary function of web analytics is to tell you where your site traffic comes from.

Analytics 208
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Social Sellinator Blogs | Effective Digital Marketing Tools

SocialSellinator

Inbound marketing, important part of digital marketing , focuses on attracting customers to your company or product through various online channels, such as search engines, social media, and blogs. You must include relevant keywords for your website and blog content to be found by potential customers. This is where analytics comes in.

Tools 122
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The Content Marketer’s Guide to Predictive Analytics

Zoominfo

Today we give you a guide to content marketing and predictive analytics—what this means, how to use predictive analytics, and other important considerations. What is Predictive Content Analytics? In short, a predictive content analytics model helps improve content efficiency, reduce content wastage, and boost content engagement.

Analytics 167
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What is Sales Analytics? A Complete Guide

Highspot

Sales analytics ultimately outlines where your strengths and weaknesses are in terms of your sales process and each individual rep, and does so in three key areas: productivity, proficiency, and performance. In this blog post, we will delve into sales analytics and how it relates to sales enablement. What Is Sales Analytics?

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Why Marketing Management Must Master Deep Digital Analytics

Pointclear

“But why,” she asked, “do I need to master deep digital analytics? She needs a bigger picture of the marketing return on investment, which is only available by looking deeply into the digital analytics. I have people to do that and we get website stats. We know geo distribution, client and platform by user.”. is a familiar refrain.

Analytics 164
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How to Use Predictive Analytics to Improve Your CRM

Apptivo

What Is Predictive Analytics? How Does Predictive Analytics Work? Predictive analytics and other types of business analytics 4. Examples of Predictive Analytics 5. Predictive Analytics Empowers CRM 6. How CRM Predictive Analytics Can Improve Your Business 7. What Is Predictive Analytics?

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5 Ways Predictive Analytics Is Improving Digital Marketing

Nimble - Sales

Predictive analytics involves depending on big data platforms to spot trends and highlight aspects you would likely miss without technological help. Here are five ways that predictive analytics in digital marketing could pay off. The post 5 Ways Predictive Analytics Is Improving Digital Marketing appeared first on Nimble Blog.

Analytics 105