Six Clues Your QBRs are Box-Checking Exercises … and How to Fix Them
Emissary
SEPTEMBER 27, 2021
As a result, QBRs, a key milestone in account expansion and renewal, have become routine—so much so that they have become generic in many contexts. It goes something like this: The customer success manager (CSM) grabs usage data from the analytics team. Don’t lose sight of those original business drivers.
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