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The Recruiter’s Guide to Web Analytics

Zoominfo

Recruiters and candidates have more ways to connect than ever before, all thanks to the growth of online recruiting platforms and social media. You must inform your online strategy with highly-specific data– and that’s where web analytics come in. One primary function of web analytics is to tell you where your site traffic comes from.

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Why Marketing Management Must Master Deep Digital Analytics

Pointclear

“But why,” she asked, “do I need to master deep digital analytics? She needs a bigger picture of the marketing return on investment, which is only available by looking deeply into the digital analytics. I have people to do that and we get website stats. We know geo distribution, client and platform by user.”. is a familiar refrain.

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Integrating Your CRM With Social Media and Advertising Platforms

Nutshell

It can also integrate with different tools, including social media and advertising platforms. Why bother with CRM social media integration, though? Table of Contents What is CRM social media and advertising integration? Let’s start by defining CRM social media integration. Keep reading to learn more.

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Unlocking Growth With CRM-Powered Predictive Analytics and Sales Forecasting

Nutshell

Customer relationship management (CRM) software is a multifaceted sales and marketing tool that can help you elevate your sales and revenue. Predictive analytics and sales forecasting techniques are just a few of the many capabilities that Nutshell CRM offers. Table of Contents What is predictive analytics? Which platforms?

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8 Ways Marketing Analytics Can Drive Business Growth

Pipeliner

This is where analytics comes in. Marketing analytics is a powerful tool for businesses looking to grow and beat the competition. Little wonder 28% of marketers say marketing analytics data helps them effectively measure their marketing campaign performance. What is marketing analytics. Descriptive analytics.

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Sales software for small business: 10 of the best options on the market today

PandaDoc

In the modern marketplace, leveraging sales software for small businesses can make a world of difference. Key takeaways: Sales software options offer a diverse range of features, from lead management and CRM to analytics and automation. This makes it easier to invest in the right software without breaking the bank.

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What’s The Limit on Technology Adoption?

Zoominfo

Then, if you work in sales or marketing, you have your Google analytics, Adobe, CRM system, sales acceleration tools, CMS login, WordPress login, project management, and ooooh so many more. As one media scholar once said: “We shape our tools and, thereafter, our tools shape us.” — John Culkin (1967). Source: ZoomInfo.

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