Remove Apparel Remove Channels Remove Incentives Remove Resources
article thumbnail

Incentive Gift Cards Continue to Delight

Sales and Marketing Management

Author: SMM Research from the Incentive Gift Card Council (IGCC) and the Incentive Research Foundation (IRF) shows the majority of U.S. are increasingly using gift cards as a reward tool for multiple groups (channel, sales, employee and customer), and that investment in gift card rewards is both significant and growing.

article thumbnail

Unpacking the Layers of a Successful Customer Acquisition Strategy

Pipeliner

A good customer acquisition strategy combines multiple marketing channels and tactics to create sustainable, long-term growth. When done correctly, your entire team will make better decisions about where best to allocate resources. A data-driven approach will ensure you make informed decisions about allocating your resources.