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Beyond Likes & Follows: Measuring the Real Impact of Digital Marketing

BuzzBoard

Key Performance Indicators to Assess Tangible Results of Digital Marketing in Small Businesses In today’s digital age, understanding the tangible results of digital marketing for small businesses is pivotal in enhancing competitiveness. Case in point, American Apparel, a retail clothing firm, benefited tangibly from digital marketing.

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8 Ways Content Marketing Can Be Used to Boost Your Brand’s Reputation

Pipeliner

Sokisahtel , an apparel brand, leverages this brilliantly. Final Thoughts In the journey of content marketing, we’ve explored various strategies, each playing a pivotal role in elevating your brand’s reputation. Similarly, aligning content with notable dates adds a seasonal flair to your offerings.

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Effective Lead Management Through CRM

Pipeliner

A young man comes in seeking “hip” fashions, and you have to turn him away as you don’t carry that kind of apparel—in other words, you qualify him out. For that reason we have created the Pivot Table in Pipeliner CRM, which reduces data to only 2 or 3 indicators which everyone can understand.

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Five Reasons You May Not Be Spending Enough on Content Marketing

The ROI Guy

In the B2C space, the Internet has dramatically impacted how books, apparel, electronics, music, cars and other goods are bought and sold. Pivot points to customize the content could include customization by stage in buying cycle, specific pain points, specific opportunities and needs, and competitive considerations.

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PODCAST 107: Origin Stories and the Core Principles of Sales Leadership with Lori Richardson

Sales Hacker

How to pivot to when leading a sales team during a crisis [23:14]. Lori Richardson: I grew up in my grandmother’s clothing store and my grandmother had a high-end women’s apparel store. How to pivot to when leading a sales team during a crisis [23:14]. Why origin stories are so important [4:53]. Sam’s Corner [34:07].