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New Ideas Don’t Have To Be “New”

Partners in Excellence

Some years ago, we ran an innovation workshop with a couple of clients. One client was a giant in sophisticated electronic components, the other was a fashion company, specialized in motorcycle apparel. For example, the concept of subscription based software is an adaptation from newspapers, magazines, and media.

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Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

Internet Fueled Buying Cycles on the Rise – In the B2C space, the Internet has fundamentally changed how books, apparel, electronics, music, cars and other goods are bought and sold. Tailwinds for Marketing Automation Software - Insi. IDC: Economic Buyers, Digital Overload and Sales E.

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