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5 Ways to Improve Customer Retention With Storytelling

Zoominfo

Example: Pretend your company sells gym apparel— which means you have a lot of competitors. Instead of both individuals discovering your high-quality, affordable apparel at exactly the same time, one of your characters asks the other about a flashy new jacket. Why would they buy a product you sell? What problem do they need to solve?

Retention 189
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8 Ways Content Marketing Can Be Used to Boost Your Brand’s Reputation

Pipeliner

A study found that a staggering 82% of consumers feel more positive about a company because of it. It’s a powerful tool to elevate your brand and position it right where it needs to be – in the hearts and minds of your customers. Sokisahtel , an apparel brand, leverages this brilliantly.

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How to Boost Sales with Buyer Intent Data

Crunchbase

Studies show 89% of people rely on research before making a purchase, which qualifies them as a potential buyer. If you sell different kinds of apparel, your intent data will inform you about which products your leads are attracted to. Intent monitoring tools make this process easier. Enhance customer retention rate.

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

The apparel retail sector, for example, suffered employee attrition rates of almost 20%, along with fast-food and specialty retail (11%), casual restaurants (10%), and general and grocery retail (9%). The study showed a broad range of attrition within specific companies in various industries.

Quota 100
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Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. The Death of a Salesman?

ROI 40
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Five Reasons You May Not Be Spending Enough on Content Marketing

The ROI Guy

Marketers are scrambling to address the power shift and overcome lead generation and conversion issues by delivering more content and tools over more channels to actively engage ever more empowered, skeptical and frugal buyers. Having the right content and tools to help fuel buyer’s decision making process is essential.