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New Ideas Don’t Have To Be “New”

Partners in Excellence

Some years ago, we ran an innovation workshop with a couple of clients. One client was a giant in sophisticated electronic components, the other was a fashion company, specialized in motorcycle apparel. Or maybe it’s looking in completely different disciplines or markets.

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Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

Internet Fueled Buying Cycles on the Rise – In the B2C space, the Internet has fundamentally changed how books, apparel, electronics, music, cars and other goods are bought and sold. From our research and best practices work with leading B2B sales and marketing groups, Alinean provides its top 5 predictions for 2011: 1.

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