Sales and Marketing Alignment: 3 T’s for a Clear Path to Success

Sales Hacker

Aprimo understands the value of a unified platform that can get them in front of qualified accounts with tailored content before contact is ever made, putting them ahead of the competition. . Since adopting their all-in-one tool, Sales is closing larger deals faster than ever before, increasing their trust in Marketing and ABM. Like family dynamics, sales and marketing dynamics can be… Interesting. .

Seismic Surpasses $100m in Revenue

Smart Selling Tools

An enterprise software veteran with experience in scaling EMEA teams for Aprimo, Infor, and Sprinklr, which serves large enterprise brands such as Amazon, Cisco, and P&G, and where O’Regan grew headcount from one to more than 200 in less than four years. The latter found that 54 percent of companies are in the process of implementing a sales enablement automation tool and an additional 19 percent planning or considering doing so within the next 12-18 months.