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Confusing Customer Service Delivery with Customer Experience Delivery?

Babette Ten Haken

Do we really understand the difference between customer service delivery and customer experience delivery? At times, our self-focused perception leaves customer service delivery up to everyone with “service” as part of their job titles. That means we assume customer service is someone else’s responsibility.

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How Sales Reps Are Hitting Quotas Without Hitting the Streets

Sales and Marketing Management

And this dynamic has merely accelerated a long-term trend of B2B companies shifting their sales capacity from field-based to virtual models. One major telecommunications provider in Scandinavia, for example, has migrated B2B sales to virtual channels, using marketing automation to create leads and installing an online self-service portal.

Lead Rank 339
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3 Facts About B2B Buyer Experience You’re Probably Ignoring

Sales Hacker

This article outlines the results of a B2B Buyer Experience survey by TimeTrade. In the world of B2B sales, the conventional thinking has become especially stark. A number of industry pundits have even gone so far as to presage “the death of the B2B salesman.”. B2B Buyer Experience Survey Outline. The bottom-line?

Buyer 79
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How to build an automated B2B referral machine

Nutshell

Referral marketing is the unicorn of B2B marketing. In simple terms, referral marketing is when you get your customers to tell their friends about you. In the B2B space, 84% of decision-makers start their buying process with a referral. Let’s dive into how you can build an automated referral machine for your B2B business.

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3 Keys to Effective Sales Teams in the Age of the Informed Buyer

Sales and Marketing Management

Author: Glenton Davis Today’s consumer has access to more knowledge than ever before, adding a burden to businesses to provide truly innovative products and services — and for sales teams to understand their companies’ offerings in a deep and informed way. Customers arrive informed but eager to engage with an expert.

Buyer 209
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50 Ways to Score More Sales

Score More Sales

attend a sales skills workshop. find a new audience for your product or service. analyze what past customers or clients have bought from you. offer a new service which your market wants. become more proactive with customer service. attend a sales skills workshop. hire a prospecting coach.

Lead Rank 281
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A Hopscotch Client Retention Strategy will not boost Client Success

Babette Ten Haken

Hire me to speak or conduct a workshop at your next corporate or association event. Babette Ten Haken’s One Millimeter Mindset speaking programs showcase how collaboration catalyzes purposeful personal development and business growth in today’s digitally transforming B2B and B2C environments. What are your next steps?