DiscoverOrg Sales

MAY 5, 2017

Ultimate Catch: Your Guide to Account-Based Orchestration is a clever ebook from LeadMD. The ebook was sponsored in part by DiscoverOrg, a tech partner of LeadMD. The ebook was written by Brian Driggs (the Content Guy), with Brandon Redlinger, Director of Growth at Engagio.

eBook 133

eBook Account Based Marketing Pivotal Engineering 133

DiscoverOrg Sales

JULY 22, 2016

The eBook itself is a strategy guide, providing the reader with a step-by-step process of getting buy-in from the key roles within your organization, identifying the best customers to target with this strategy, scaling, messaging, to measuring results. The focus on this eBook Fuentes explains is to be, “tactical and thorough.

Account Based Marketing 120

Account Based Marketing eBook Account Marketing 120

Revegy

SEPTEMBER 1, 2021

According to Gartner, B2B buyers do so much research upfront that when they are considering a purchase‚ they spend only 17% of that time meeting with potential suppliers. The post [eBook] A Buyer’s Guide for Account-Based Sales Solutions appeared first on Revegy, Inc. These days buyers are more informed than ever.

eBook 64

eBook Account Buyer B2B 64

Zoominfo

JUNE 30, 2019

Three Incredible Examples of Creative B2B Marketing Initiatives. Although Philips is a notable electronics company, they also have two large B2B offerings—healthcare and lighting solutions. Most B2B companies are familiar with the benefits of content marketing. Very few B2Bs have mastered the art of podcasting.

Examples 208

Examples B2B Marketing Inbound 208

Zoominfo

FEBRUARY 5, 2021

If you think a B2B sales funnel is an abstract idea, brace yourself. Your digital-savvy B2B prospect is researching the product they think they need. In fact, the majority of B2B buyers (64%) conduct research on vendor websites before they ever contact a sales rep. What Is a B2B Sales Funnel? an email or call).

Top of Funnel 179

Top of Funnel Ideal Customer Profile Funnel B2B 179

Zoominfo

JUNE 25, 2018

But can B2B marketers use YouTube to the same effect? Today’s blog post offers an in-depth guide to YouTube success for B2B marketers. Benefits of YouTube for B2B Marketing. Best Practices for Using YouTube for B2B. The good news is, there’s no shortage of ways to leverage video to create unique B2B content.

B2B 217

B2B Marketing Lead Rank Lead Scoring 217

Zoominfo

JUNE 22, 2022

In today’s crowded B2B ecosystem, where personalization and relevance are seen as crucial competitive differentiators, the idea of cold calling might seem archaic. What is B2B Cold Calling? B2B cold calling is simply calling a prospective customer before they’ve expressed interest in a product or service. Our answer?

Cold Calling 130

Cold Calling B2B Commission Exact 130

Sales and Marketing Management

DECEMBER 14, 2020

The B2B buying process isn’t as linear or predictable as most companies assume. For example, we are currently conducting brain research and field studies to determine the performance of traditional static marketing content such as eBooks versus more interactive assets. Before the pandemic 70% of B2B selling was already “inside selling.”

B2B 199

B2B Revenue Top of Funnel Margin 199

Revegy

AUGUST 24, 2021

According to Gartner, B2B buyers do so much research upfront that when they are considering a purchase‚ they spend only 17% of that time meeting with potential suppliers. The post [eBook] A Buyer’s Guide for Account-Based Sales Solutions appeared first on Revegy, Inc. These days buyers are more informed than ever.

eBook 52

eBook Account Buyer B2B 52

Mereo

JANUARY 10, 2022

AUSTIN, TX (JAN 2022) — Mereo LLC, a revenue performance consultancy to Fortune 500 B2B organizations and high-growth mid-enterprise organizations backed by private equity firms, has been awarded the gold medal in the 2021 Top eBook/White Paper category in the Top Sales Awards. DOWNLOAD THE AWARD-WINNING EBOOK.

eBook 56

eBook SAP Banking Exercises 56

Sales and Marketing Management

OCTOBER 29, 2018

In the B2B space, product-agnostic content manifests in a variety of ways. There is no other branding or self-promotion beyond a link to a free eBook below the video and Gavin’s name (highlighted in yellow, below). Whitepapers. The video opens with a screenshot of Gavin’s Facebook page which disappears after 40 seconds or so.

Top of Funnel 237

Top of Funnel B2B Webinar Metrics Marketing 237

Gong.io

JULY 5, 2022

It‘s no secret that B2B sales (especially at the enterprise level) take a significant amount of time and effort to nurture and eventually close. The B2B sales funnel is a popular method for modeling this journey. What is a B2B sales funnel? . B2B sales funnels vs. sales pipelines . Consideration. Evaluation.

Top of Funnel 133

Top of Funnel Funnel Examples B2B 133

Anthony Iannarino

MAY 17, 2020

You could take something like the book, The Lost Art of Closing , and find two dozen concepts that would immediately help you see something that was invisible before, like the need to trade value , how to control the process , as well as ten commitments you tend to find in B2B sales. Get the Free eBook! Download my free eBook!

B2B 133

B2B How To Hiring eBook 133

Zoominfo

FEBRUARY 5, 2021

If you think a B2B sales funnel is an abstract idea, brace yourself. Your digital-savvy B2B prospect is researching the product they think they need. In fact, the majority of B2B buyers (64%) conduct research on vendor websites before they ever contact a sales rep. What Is a B2B Sales Funnel? an email or call).

Top of Funnel 130

Top of Funnel Ideal Customer Profile Funnel B2B 130

Zoominfo

NOVEMBER 20, 2018

The modern B2B customer journey is more complex and multilayered than ever before. In a prospect’s path to become a customer, they often engage in a number of digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few.

Lead Rank 236

Lead Rank B2B Top of Funnel Marketing 236

Zoominfo

AUGUST 12, 2018

So in an effort to demystify the term, we’re going to dive into marketing creativity in the B2B realm. In the B2B world, content typically takes the form of a blog post, eBook, whitepaper, or webinar. Very few B2B companies have mastered the art of podcasting. Creativity isn’t a concept that can easily be put into words.

Examples 130

Examples B2B Marketing Inbound 130

Zoominfo

OCTOBER 5, 2021

Chatbots in B2B marketing and sales are the perfect lead generation tool for digital activities that lead prospects onto your website. How to Optimize Chatbots for B2B Lead Generation 1. downloading an ebook), you want to be proactive with your responses. Time is of the essence in the B2B world.

Sales Qualified Lead 100

Sales Qualified Lead B2B Lead Rank Lead Scoring 100

Anthony Iannarino

JANUARY 29, 2020

In Eat Their Lunch: Winning Customers Away from Your Competition , I wrote about salespeople who struggle because they try to leverage things like their company’s history, and their leadership team, to create a competitive advantage in B2B sales. In larger, complex, consultative B2B sales, the decision is all but certain to require consensus.

Competition 95

Competition B2B Face-to-face eBook 95

Vengreso

JULY 31, 2023

Let’s talk about how you can kick your B2B buyer intent data to the next level, end the guessing game, and turn those UFOs into SQLs. Where We Are: B2B Account-Level Intent Data Up until now, account-level intent data was the best we had. That’s called B2B buyer-level intent data. What Is B2B Buyer Intent Data?

Intent Data 52

Intent Data Buyer Intent Intent B2B 52

MarketJoy

AUGUST 20, 2020

Lead generation is one of, if not, the most significant aspects of the B2B marketing process and the sales operations. Content is a persistent challenge for B2B lead generation systems. Some of the examples of CTAs that work well are downloading an eBook or filling out the sign-up form. NOT DELIVERING VALUE WITH YOUR CONTENT.

Lead Generation 105

Lead Generation Lead Rank Lead Scoring B2B 105

Zoominfo

JANUARY 11, 2021

It goes without saying that B2B consumers look for new products in order to make their lives a bit easier. link] Types of Customer Pain Points B2B customer pain points can generally be split into four different categories: Productivity, financial, processes, and support. In other words, they have pain points they need fixing.

Intent Signal 100

Intent Signal B2B Customer How To 100

Sales Training Connection

JUNE 13, 2014

Mastering Major Account Negotiating , a new free ebook, explores the skills and techniques top B2B sales performers use when negotiating in major account sales. And since it was created purposefully as an ebook, it contains only key content – no fluff and no page fillers. creating and sustaining trust.

eBook 97

eBook Negotiation Account Face-to-face 97

Lead411

MAY 30, 2023

Supercharge Your B2B Campaigns with Verified Emails in 2023 In the competitive world of B2B marketing, reaching the right audience is crucial for success. In this article, we will explore the importance of B2B verified emails and provide valuable insights to help you maximize your campaign’s traffic. However, fear not!

Campaigns 52

Campaigns B2B Social Media Decision Maker 52

Troops

AUGUST 7, 2019

We’ve packed this eBook full of practical information to help modern B2B companies sell more, using collaboration. In this eBook, you will learn: Why Teams that are leveraging Account Based Collaboration are more effective today. The benefits of Account Based Collaboration. 5 simple steps to implementing ABC.

eBook 48

eBook Account B2B Benefit 48

Corporate Visions

MAY 30, 2019

The post What Kind of B2B Marketing Personalization Gets Results? In today’s world of big data and hyper-targeted marketing campaigns, most B2B marketers believe the more personalized your message, the better your results. Get our latest eBook to see examples of the four emails we sent. Our research backs this up.

B2B 106

B2B Marketing Scale eBook 106

Hubspot Sales

OCTOBER 26, 2022

It's hard to overstate the importance of B2B prospecting in the context of most B2B sales processes. But what is B2B prospecting? What is B2B prospecting? B2B Prospecting Methods. What is B2B prospecting? B2B prospecting is one of the earlier stages in most B2B sales processes.

Ideal Customer Profile 87

Ideal Customer Profile B2B Prospecting Gatekeeper 87

Anthony Iannarino

MARCH 9, 2020

Most of the B2B sales forces who use this approach also use the BANT approach to qualification, checking to see if the lead has a budget, authority, need, and a timeline, a strategy that, for many reasons, is inadequate for a modern sales approach. As many issues stem from an unwillingness to require professional B2B salespeople to prospect.

B2B 103

B2B Prospecting Sales Qualified Lead Lead Rank 103

SBI

JUNE 27, 2019

Is There a Silver Bullet for B2B Marketing Data? This eBook features research from Forrester, along with real world insights from TechTarget, to help marketers understand how to leverage B2B marketing data more effectively to drive performance to new heights. Real Advantages Companies are Gaining Right Now.

Data 77

Data B2B Marketing Intent Data 77

Zoominfo

APRIL 9, 2019

But can B2B marketers use YouTube to the same effect? Today’s blog post offers an in-depth guide to YouTube success for B2B marketers. Benefits Of YouTube For B2B Marketing Before we jump into the guide, we want to provide you with a few benefits of using YouTube for marketing initiatives. We say yes! Let’s get into it!

B2B 100

B2B Marketing Lead Rank Lead Scoring 100

DiscoverOrg Sales

DECEMBER 18, 2017

Our latest eBook shows you how to navigate your book of business, craft a well-calculated marketing plan, add more places of interest on the map, and direct potential customers to inroads back to your company. Get started with our free eBook ! B2B buyers research solutions months before buying. Buyers control the journey.

Account Based Marketing 181

Account Based Marketing Data Ideal Customer Profile eBook 181