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Elevate Your Product Roadmap Governance for Sustainable Revenue Performance ROI

Mereo

Governance ensures these investments stay on track. One of the main failures of the Airbus A380 was not that the product idea came to life — it was that there was a lack of product roadmap governance that should have shown clear indicators the strategy was headed for a nosedive. Practice Product Management Governance.

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Privacy Compliance: Finding a B2B Data Vendor You Can Trust

Zoominfo

Privacy: The right that defines the appropriate uses and governance of an individual’s personal information. The certifications that require a significant investment of time and money are what separate truly compliant B2B data vendors from everyone else,” ZoomInfo privacy compliance officer Al Raymond says.

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GTM in the UK: What To Know About B2B Data Privacy Compliance

Zoominfo

It also governs the use of cookies and other visitor-tracking technology. However, there is a B2B exemption for electronic mail messages sent to corporate subscribers. The PECR covers all forms of electronic messaging in the UK, including email, text messages, and telephone marketing.

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Should B2B Sales Be A Licensed Profession?

The Pipeline

Many will argue that there is already a good process in place for continuing education in B2B sales. While many of the leading companies do indeed offer training, with many having annual reboots and refreshers, but these serve a purpose that is not always the same as intended by governing bodies. The deficit is, not the supply.

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WITCE Wednesdays – Government Mandates

A Sales Guy

Knowing the mandates that govern your customers can make you a fantastic partner and trusted advisor. The EEOC and OSHA are two government agencies which regulate every business in the U.S. Dodd Frank was the government’s response to the 2007 financial crisis. This week, I’m going to talk about mandates.

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B2B Data Purchase Guide: Evaluating Data Providers in a Global Marketplace

Zoominfo

To evaluate the potential quality of a dataset, compare the number of contacts or accounts from a provider against government census or population reports. FAQs About Purchasing Third-Party B2B Data What is third-party data? You can buy third-party B2B data from a data provider. Quantity is more a numbers game.

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5 Ways to Break Down Data Silos in Your Business

Zoominfo

Control and governance of business data, especially when there are regulatory and compliance standards at hand, are mission-critical tasks for any enterprise company. Improve customer experience Today’s B2B customer journey touches nearly every department: marketing, sales, support, and billing.

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