Sales and Marketing Management
JUNE 29, 2020
Author: Kelly Barcelos Many B2B companies are seeing sales decline as buyer behavior has changed due to the coronavirus pandemic. While adapting your B2B sales hiring strategy to the new normal of life, you need to set clear hiring objectives. Remote onboarding is more than just sharing a copy of the digital company handbook.
Sales and Marketing Management
SEPTEMBER 17, 2018
According to the Handbook of Direct Mail by Siegfried Vogele, more than 90 percent of people “read the PS before the letter.”. You can create your signature once, save it and it’s always there to use. Just update it as necessary. Include a P.S. Direct mail letters always have a postscript (PS). There’s a reason for that.
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Zoominfo
DECEMBER 9, 2018
Your B2B sales reps are working long hours to close last minute deals. 5. Consult the company handbook. One final piece of advice—when in doubt, consult your company handbook. If you don’t have access to one or your company’s handbook doesn’t discuss gift giving, take your question straight to HR.
Drift
APRIL 17, 2019
Today’s B2B buyer is in charge. And guess what? They’ve done a lot of research on you before ever coming to your website. So when they do come to your site, you need to give them the personalized experience they’ve come to expect in the consumer world.
Zoominfo
DECEMBER 17, 2017
It’s that time of the year again — the holiday season is coming upon us and your B2B sales reps are working longer hours to close last-minute deals. Consult the Company Handbook One final piece of advice — when in doubt, consult your company handbook. It seems like there’s not enough time in the day.
The Pipeline
MAY 7, 2019
Witness the recent B2B Sales Handbook from the folks at Autoklose. At times this discussion gets bogged down in methodologies or schools of thought when it comes to selling style. The issue is less about style and more about market view.
The Pipeline
SEPTEMBER 26, 2012
Instead of practical real world experience and advices, they are dishing out how he/she wants to be sold, rather than solid usable, executable advice B2B sellers can put into practice and use to improve their game and results. The Essential Handbook for Prospecting and New Business Development. Simplified.:
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