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Infuse the Right Energy into Your 2021 Virtual Sales Kickoff

Mereo

Leaders in the B2B business world have turned a corner in recent weeks to see a clear reality before them: a virtual sales kickoff for 2021. At Mereo, we have the honor to work with some of the top B2B organizations and leaders to see firsthand solutions being built around these challenges. Infuse Your SKO With Energy.

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Putting Differentiated Value in B2B Value Calculators

Mereo

When it comes down to it, not many B2B organizations build value calculators that achieve the results they are supposed to achieve. In true Mereo fashion, we infused Seek to Serve, Not to Sell groundwork into this ERP provider’s value calculator — and helped them in-turn better serve their buyers for a win-win outcome. Let’s Connect.

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Help Your Salespeople Overcome the Cold Shoulder of B2B Buyer Indecision

Mereo

Out there sits the threat of B2B buyer indecision, ready to freeze any buyer, and all other parties involved, in their decision-making tracks. We can agree this indecision is frustrating and harmful for all involved, but we can also come to understand where it stems from given the current B2B buyer journey.

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Uncovering Large Sales Team Pain Points for Leveraging AI

BuzzBoard

Modern sales organizations must reimagine historical management conventions by infusing advanced analytics, automated workflows—precisely, Artificial Intelligence (AI) into overseeing high-volume sales engines. A revolution of systems lies ahead. Difficulties Large Sales Teams Face: What’s Hindering a Fluid Team Fellowship?

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How AI is Unlocking the Full Potential of Account-based Marketing for SaaS

BuzzBoard

This blog post examines how account-based marketing, on the heels of AI-infused sales and marketing tech, is emerging as the all-powerful approach to help focus sales and marketing efforts on the accounts that matter most for accelerating growth. Why Your B2B Marketing Can Count on ABM Strategies?

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Future of Sales

InsideSales.com

In an article published this week by Gartner titled Future of Sales 2025: Data-Driven B2B Selling to Drive Digital Commerce , they reveal, “ 60% of B2B sales organizations will transition from experience- and intuition-based selling to data-driven selling by 2025.” . Why does selling need to be data-driven? We call it Collective Data.

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USE CASE: Machine Learning infused sales solution for Telia

Vainu

Vainu has initiated a collaboration with Telia to develop a new B2B-sales solution enabling Telia to prioritize the most fruitful accounts according to available data. The innovation involves machine learning and the use of both Telia internal data and Vainu company database.