[STUDY] Bridging the Great B2B Vendor-Buyer Divide
DiscoverOrg Sales
OCTOBER 5, 2017
In a perfect world , the B2B buyer-vendor relationship is mutually beneficial – and most of the time, it is. It may be true that some sales professionals are, shall we say, less than professional; but B2B buyers have to get their products and services somewhere, so it’s important to make this inevitable relationship a positive one.
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