Zoominfo

JUNE 14, 2022

Although B2B display advertising isn’t an exact science, enough experimentation can teach you valuable tricks of the trade. Here are some common B2B display advertising mistakes: Remarketing: Just because someone landed on your website doesn’t mean they’re a good-fit prospect. So, what makes B2B display advertising successful?

Advertising 130

Advertising Advertising Lead Rank Marketing Qualified Lead 130

SendBuzz

APRIL 25, 2023

B2B Inside sales? To simplify the decision-making process, we’ll explain the difference between B2B inside sales and outside sales in this blog. This reliance on digital solutions allows for more structured processes, less travel for inside sales reps, and easier organization compared to outside sales teams. Or Outside sales?

Outside Sales 52

Outside Sales Inside Sales B2B Face-to-face 52

Zoominfo

JUNE 7, 2018

B2B Marketers take note: Instagram has more than 800 million monthly active users ( source ). If Instagram isn’t a core part of your B2B social strategy, it’s time to learn how to connect with your target audience on this popular platform. If you aren’t familiar with B2B storytelling , begin with your company’s origin story.

B2B 178

B2B Marketing Advertising Advertising 178

No More Cold Calling

APRIL 26, 2021

In 2020 and at least the first half of 2021, business travel and indoor socializing have been challenging and at times, impossible. We’ve had to make do with virtual sales meetings, and that has affected many B2B sales pros’ ability to access new customers and to make real-world connections. But not referral sellers.

Sales Meeting 287

Sales Meeting Meeting Referrals Face-to-face 287

Zoominfo

JUNE 14, 2018

Because most industry events come with a cost—time away from your desk, budget, travel, etc.—attendees Today we teach you everything there is to know about B2B event preparation—so you can get the most out of your next trade show or industry event. Key Takeaways and B2B Event Preparation. Get some content out of it.

B2B 159

B2B Trade Show Social Media Vendor 159

Sales Hacker

MARCH 18, 2020

How do you compensate for the lack of B2B face-to-face meetings ? Travel bans are lifted early, and aviation and tourism go back to normal. Travel bans are lifted mid-Q3. The travel bans remain in place until the end of 2020, leaving aviation and tourism completely frozen. This is a lot to take in and adjust to.

B2B 134

B2B Tourism Face-to-face Skype 134

Pointclear

DECEMBER 17, 2013

The most reliable and scalable approach to finding new B2B customers is outbound communications, whether by mail, phone or email, to potential prospects, using rented or purchased lists. B2B marketers typically select targets from prospecting lists based on such traditional variables as industry, company size and job role, or title.

Harte Hanks 232

Harte Hanks Lead Rank B2B Data 232

Sales and Marketing Management

OCTOBER 26, 2020

And this dynamic has merely accelerated a long-term trend of B2B companies shifting their sales capacity from field-based to virtual models. Virtual channels can raise productivity and lower selling costs, due to less time and expense for travel. Kovac leads the firm’s B2B Commercial Excellence practice.

Lead Rank 339

Lead Rank Quota Face-to-face Hiring 339

Hubspot Sales

JUNE 23, 2020

The B2B decision-maker pulse survey found that digitally-enabled sales interactions are currently twice as important as traditional sales conversations. Digital interactions reduce the hassle of traveling to different locations with demonstrations. Going forward, businesses can benefit from continuing to build their digital presence.

Revenue 111

Revenue B2B Webinar Metrics How To 111

Sales and Marketing Management

DECEMBER 14, 2020

Scott McCartney, who covers air travel for The Wall Street Journal, worked with three airline industry analysts to determine the long-term impact of COVID-19 on business travel. They estimate total air travel could drop between 19% and 36% permanently due to changes in business travel. and fast-forward 10 years.

Outsourcing Services 279

Outsourcing Services Face-to-face Travel Lead Rank 279

Pipeliner

MARCH 5, 2021

You need to develop a strong strategy that allows you to close B2B prospects in an effective way. So read on to discover the steps you need to take to close your first B2B prospect easily. Listed below are a few questions you can ask to help you determine if your B2B prospects are sales qualified: Q: What problem are you trying to fix?

Marketing Qualified Lead 87

Marketing Qualified Lead B2B Sales Qualified Lead Lead Rank 87

Sales and Marketing Management

JUNE 29, 2020

Author: Paul Nolan To thrive in the next normal, B2B companies will need to continue adapting to the new economic reality. A survey of B2B sales operations by McKinsey & Company shows the pandemic has accelerated previous trends?—?omnichannel McKinsey & Company offers these steps for B2B sellers to pivot effectively.

Face-to-face 156

Face-to-face Lead Rank Decision Maker Pivotal 156

Sales and Marketing Management

SEPTEMBER 28, 2020

B2B Sales Operations Are Changing for Good. It is not uncommon for sales reps to travel around the world to win prospects with face-to-face meetings. The B2B Future Shopper report surveyed over 200 B2B professionals and found many businesses have shifted away from sales representatives in favor of eCommerce.

Small Business 317

Small Business Small Business Lead Rank Sales Qualified Lead 317

Pipeliner

NOVEMBER 1, 2019

10 Reasons Why a B2B Lead Generation Department Should Report to Marketing and Not to Sales. Also, because they travel less, marketers can make planned or impromptu visits to a lead generation department and offer keep-your-chin-up words of encouragement to LGRs, who face rejection daily. Response times are faster. Thanks for reading!

Lead Gen 75

Lead Gen Report Lead Rank Lead Scoring 75

The Pipeline

DECEMBER 6, 2021

Richard “Rick”Janezic is Chief Sales Officer for StrikeZone Sales Systems, a management consulting and sales productivity improvement company focused on helping executives, investors and boards of small and middle market B2B firms to increase financial strength and valuation. Join me Friday for another great Live episode.

Engineering 173

Engineering Banking Software Software 173

CloserIQ

JULY 20, 2020

Your ability in retaining b2b salespeople hugely impacts the success of your sales teams. Here are some best practices for retaining b2b salespeople: 1. Even providing high-quality accommodations during travel can make a difference. Retaining b2b salespeople requires creating an environment that enables them to thrive.

B2B 76

B2B Incentives Incentive How To 76

No More Cold Calling

SEPTEMBER 15, 2016

It alerts travelers to the potentially dangerous space between the platform and train on the London underground system. When crafting your B2B sales strategies, think of the sales process as a curve. The Referral Gap in B2B Sales Strategies. Without referral programs in your B2B sales strategies: 1.

Webinar Metrics 120

Webinar Metrics B2B Strategy Referrals 120

Emissary

JUNE 6, 2022

In this Buyer’s Seat we are going to take a vertical focus and take a closer look at the travel & hospitality industry – specifically aviation (airlines, airports and those in that supply chain). Of course travel and hospitality was crushed during the pandemic.

Airlines 52

Airlines Trends Travel B2B 52

Score More Sales

AUGUST 14, 2012

He talked about memes back in 2000 and how fast a meme, or cultural item transmitted by repetition could travel. For many in B2B this means LinkedIn first and foremost. We’d love to showcase more B2B social success stories – drop a note in the comments of any you can tell us more about. This leads me to Pinterest.

Social Media 233

Social Media B2B Strategy Media 233

Zoominfo

OCTOBER 5, 2021

For sales or marketing professionals, planning go-to-market efforts in Europe and the UK without reliable B2B contact data and software solutions is like traveling without a passport: You’ll spend a lot of time and money, but you won’t get very far. You wouldn’t travel to a foreign country without your passport.

Data 130

Data Travel Intent Data Vendor 130

Zoominfo

DECEMBER 19, 2018

Today, Carla travels the world teaching anyone (and everyone) how to cultivate idea-driven teams that breed unstoppable creativity and game-changing innovation. This YouTube channel covers a unique subset of marketing topics—mostly involving general marketing topics, code, and travel. Marketing for Travel Agents. Jesse Hanley.

Channels 220

Channels Marketing Lead Rank Outsourcing Services 220

Pointclear

APRIL 6, 2017

These firms, like those traveling sales folks who hawked one-size-fixes-all elixirs to those who wanted to believe, make great claims—that inevitably fail to pan out. Beyond the fact that this is too long, and not well written, it was sent to PointClear, my B2B lead generation services company, that does what they purport to do.

Outsourcing Services 160

Outsourcing Services Lead Generation Sales Qualified Lead Lead Rank 160

Vendor Neutral

JUNE 15, 2021

Can Drive Massive Growth For Your B2B Sales Organization. A Customer-Centric Framework Can Drive Massive Growth for Your B2B Sales Org. Andrew Mewborn, Outreach Andrew is an engineer turned B2B go-to-market enthusiast. How A Customer -Centric Framework. July 15, 2021 1 pm EST 10 am PST Webinar. REGISTER NOW.

Siebel 59

Siebel B2B Demand Generation Agencies Webinar Metrics 59

Bernadette McClelland

DECEMBER 30, 2023

Start Selling Wisdom’ ” written for the B2B sales profession and based on the elegant and relevant StorySelling (not just storytelling) Philosophy. Don’t forget to order your copy of “SHIFT and DISRUPT: Stop Selling Widgets. Now on Amazon!

Face-to-face 195

Face-to-face Hiring Energy Call-back 195

Close

DECEMBER 18, 2022

Learn top tips from the trenches of B2B sales, including why message comes before tech, how to experiment constantly, and why traveling makes you a better SaaS salesperson.

Travel 59

Travel B2B Sales How To 59

CloserIQ

JULY 20, 2020

Your ability in retaining B2B salespeople hugely impacts the success of your sales teams. Here are some best practices for retaining B2B salespeople: 1. Even providing high-quality accommodations during travel can make a difference. Retaining B2B salespeople requires creating an environment that enables them to thrive.

B2B 52

B2B Incentives Incentive How To 52

Zoominfo

SEPTEMBER 3, 2018

Maybe it was the location, the travel expenses, or a conflict at work. The post How to Use Surveys to Reach B2B Business Goals appeared first on ZoomInfo Blog. To do this, email a follow-up survey to all attendees the day after the event. 4. Surveys can help gauge public perception of your brand and company.

Survey 133

Survey B2B Webinar Metrics Buyer Persona 133

Hubspot Sales

MARCH 8, 2023

Job growth as a travel agent is expected to increase by 20% from 2020-2030, much faster than most other industries. About 7,500 openings for travel agents are projected each year, on average, over the decade. And it offers an optimistic outlook for aspiring sales reps, looking for job security.

Decision Maker 94

Decision Maker Pharmaceuticals Salary Travel 94

Sales and Marketing Management

DECEMBER 14, 2020

Author: Lincoln Smith The modern world asks a lot of B2B business owners. Traditional sales incentive programs reward participants with merchandise, travel or something else (preferably not cash) for achieving a goal. A closer look at a sales training incentive program.

Incentives 295

Incentives Incentive Training Channels 295

Shari Levitin

JUNE 30, 2021

No doubt you’ve changed the way you shop, exercise, eat, travel, watch movies, and more. As retailers learned to operate without stores, business travelers without airplanes, and sellers without offices, much of what started out as a temporary situation is now becoming permanent. I’ll bet you have, too. There’s no going back.

Prospecting 149

Prospecting B2C Travel Face-to-face 149

Zoominfo

DECEMBER 17, 2020

Alternative #1: Give A Travel Voucher Equivalent To The Trip. Not quite a ‘rain check’ but this option empowers your team to travel where they want. Not to mention, it allows them to make their own decisions about when they feel safe enough to travel again. So what alternative can encourage the same level of performance?

Incentives 234

Incentives Incentive Travel Motivation 234

Pointclear

AUGUST 14, 2014

But as I travel around the world speaking to groups of business owners, marketers and sales professionals, the number one question I’m asked is: ‘What do we do now?’” ” B2B Sales' No doubt ViewPoint readers will find it worth the read. ’” And that’s why he wrote this book.

Travel 240

Travel B2B Groups Sales 240

Sales and Marketing Management

NOVEMBER 11, 2020

Since last March, when most of the world pulled the parking brake on travel and live professional events, marketing meetings, conferences and tradeshows have taken place virtually. MarketingProfs sought to solve that disconnect by taking the opportunity to rethink its approach to its flagship event, the MarketingProfs B2B Forum.

Demand Generation Agencies 358

Demand Generation Agencies Face-to-face Lead Rank Conference 358

Zoominfo

MAY 5, 2020

For businesses, two major things are likely to happen as a result of the adoption of web conferencing and video communication technology: a reduction in business travel and in-person events going virtual. Mass Reduction in Business Travel. That sales team is costing over $500,000 in travel expenses alone.

Tools 179

Tools Real Estate Travel Face-to-face 179

Appbuddy

AUGUST 11, 2022

Virgin Atlantic’s forward-thinking approach and willingness to try new things has allowed them to lead one of the most successful email programs in the world of travel. Q: When travel was restricted during the COVID-19 pandemic, did you lower your email cadence? Do you believe there’s a parallel for B2B senders?

Everest 98

Everest Travel Webinar Metrics B2C 98

Cience

JANUARY 10, 2020

Is this also true for B2B websites? Let’s ask B2B marketers. Mobile Optimization for B2B ? We ran a short survey asking B2B marketers the following questions: Is your website mobile?friendly? How important is mobile optimization for B2B in your opinion? CIENCE included, that makes 33 B2B companies.

B2B 54

B2B Top of Funnel Marketing Lead Rank 54

Sales and Marketing Management

MARCH 26, 2018

Author: Steve Randazzo Once upon a time, trade shows were deemed the kings of B2B marketing events. High-powered decision makers no longer feel they have time to travel or roam around for a week accumulating briefcases full of brochures. If attendees were lucky, a little fun was mixed in for good measure. Make it immersive.

Trade Show 180

Trade Show Decision Maker Travel Hotels 180