How Enterprises Are Adopting Social Selling
Tenfold
SEPTEMBER 19, 2017
In the case of Eloqua, a software company, their average sales cycle has decreased by 20 days, with 25 percent more leads that convert to opportunities. B2C does not need that one to many approach, so I would argue that social selling is more appropriate to B2B for that reason.” This represents a missed opportunity.
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