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4 Tips B2B Email Marketers Should Take from B2C Brands

Appbuddy

That’s why some B2B email marketers are searching for inspiration in unlikely places: their B2C counterparts. To maximize your email performance during Q4 and beyond, consider these lessons from B2C brands: 1. For example, some B2B software vendors use data to send monthly roundups of each customer’s performance using their product.

B2C 98
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4 Ways to Make B2B Sales as Smart as B2C Sales

Sales and Marketing Management

With the long history of data availability available to B2C salespeople, they’re able to better track, recognize, and understand their prospects and the buying trips they take. It’s also allowed them to leverage analytics in ways only once possible by their B2C counterparts. Big Data Means Big Pain Points. Prioritize your goals.

B2C 168
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Does a B2B Business Need a Different CRM Than a B2C Business?

Sales Hacker

B2B vs B2C CRMs — let’s break it down. Because I had found success with the CRM I was using, I decided to use the same software I had built the landing page with as a CRM for my sales efforts since it collected all the basic prospect information I sought. Can you use the same CRM software for B2C and B2B purposes?

B2C 75
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How AI Helps With Sales Prospecting

Hubspot Sales

85% of salespeople using AI/automation agree it makes their prospecting efforts more effective. As prospecting is an extremely critical step in the sales process , adopting AI to help with your processes is worth considering. Read on to learn more about using AI for sales prospecting and specific use cases for generative AI.

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3 Things Your Prospects Aren’t Telling You

Shari Levitin

Meaning, the new frictionless experience of buying online, B2C, influences our expectations for all B2C and B2B transactions. As an example: a few weeks ago I traveled to my studio in Vegas. What Your Prospects Aren't Telling You. What Your Prospects Aren't Telling You. Customer expectations have shifted.

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“Land” Your Best Prospects with Landing Page Marketing

Zoominfo

An example of a landing page design. Keep in mind that potential prospects may already be interested in your competitors — and your current customers could jump ship. Segmenting every one one of these potential prospects and creating content (including landing pages) for each of them will uniquely interest them.

Marketing 246
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The 6 Crucial Stages Of A B2B Sales Funnel (Plus Examples)

Gong.io

While B2C unicorns like Netflix and Uber can take a product-led approach and drive sales using organic consumer hype, we B2B reps need to be a bit more strategic and methodical about the steps that lead from initial interest through to getting the dotted line signed. The best sales funnel examples are those that work as a high-level model.