Sales and Marketing Management
FEBRUARY 8, 2021
As B2B companies continue to expand their digital marketing efforts, they can cull lessons from the B2C clashes like that between Airbnb and Vrbo. In the B2B world, you need to adopt the methods that the B2C people use in a different way, and that’s not going to be natural,” Westerman told SMM in a telephone interview.
Pointclear
JANUARY 19, 2011
What differences in marketing and sales management would have occurred if marketing automation with all of its benefits would not be a part of B2B and B2C marketing today? Might Have Been to What Must Have Been: Counterfactual Thinking Creates Meaning" was published in the Journal of Personality and Social Psychology in January 2010
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Pointclear
FEBRUARY 16, 2011
What differences in marketing and sales management would have occurred if CRM with all of its benefits had not been a part of B2B and B2C marketing? Might Have Been to What Must Have Been: Counterfactual Thinking Creates Meaning" was published in the Journal of Personality and Social Psychology in January 2010.
Crunchbase
MARCH 17, 2022
B2B marketers are catching up with the B2C space in using social media to drive revenue. This trust will allow you to complement your “service journalism” style of social selling with updates about your company, its products and other helpful information without coming across as sales-y.
Hubspot Sales
DECEMBER 26, 2023
You can present long authority content like a researched case study and personality pieces like an online journal.” It’s true whether you’re in B2B or B2C. Take advantage of the boost in characters by going DEEP into your authority and personality content. Here’s the thing — people buy from people they like.
Pipeliner
JANUARY 5, 2023
And much of journalism, a field that once had a great deal of meaning, seems to have wholly lost its search for objective truth in the quest to sell advertising. This is true, of course, for B2B sales, but is also true for B2C sales—as an example, go to your nearest Apple store and see how many salespeople are employed there.
SugarCRM
JANUARY 21, 2016
Once the regulations are formally adopted by the European Parliament and Council and printed in the Official Journal of the European Union sometime this spring, there will be a two year period for everyone to get ready and come into compliance. B2B vs B2C. The law makes no distinction between B2B or B2C data such as email addresses.
Expert insights. Personalized for you.
120 
Let's personalize your content