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Forget B2C or B2B—Focus on H2H Instead

No More Cold Calling

One way companies derail trusting relationships with customers is with overcomplicated sales and marketing processes and terminology. Buyers don’t really care whether we’re B2C or B2B, nor do they understand or care about all the complex jargon we use to describe our markets and products. Comment Here.

B2C 237
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Closing the Gap Between B2B and B2C Sales Experiences

Sales Hacker

Join the conversation with sales leaders from Zoominfo, CloudShare, Seismic, Walnut, 6sense, and Sendoso to gain invaluable insight on how they suggest incorporating B2C digital experiences into B2B sales processes. The post Closing the Gap Between B2B and B2C Sales Experiences appeared first on Sales Hacker.

B2C 72
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4 Ways to Make B2B Sales as Smart as B2C Sales

Sales and Marketing Management

With the long history of data availability available to B2C salespeople, they’re able to better track, recognize, and understand their prospects and the buying trips they take. It’s also allowed them to leverage analytics in ways only once possible by their B2C counterparts. Big Data Means Big Pain Points.

B2C 168
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Strategic Email Marketing Drives Breakthrough Customer Retention Results

SalesFuel

The top five channels among B2C brands include: Email: 89.6% of B2C marketers say they use this marketing channel Social Media: 80.3% of B2C marketers say that “email is their organization’s most effective engagement channel.” Desktop Website: 67.1% That and every $1 spent on email marketing brings in $51 in revenue.

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Problem Solving with Jay Hammans

criteria for success

Happy Tuesday, Let's Talk Sales listeners! This week's guest is long-time friend of CFS and sales expert Jay Hammans. Jay is the Vice President of Sales at DialAmerica Marketing, which provides on-shore B2B and B2C customer engagement services. A Problem-Solving Guide for Sales Managers, Sales Leaders, and Salespeople.

B2C 98
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“Why I’m So Interested In Selling,” Bill Butler

Partners in Excellence

Transitioning from a successful sales rep to a sales manager was one of the most challenging times of my career. I had to control my type “A” personality to develop a high-performing sales team. I learned new skills in hiring and developing people and implementing sales processes that make an impact.

Hiring 102
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Create an Exceptional Buying Experience: New Strategies for B2B Sales

Sales Hacker

B2B buyers expect the same convenience and ease as when they purchase B2C products. Donald Kelly – Founder and The Chief Sales Evangelist at The Sales Evangelist. Revenue Enablement Manager at Outreach. – Channel Sales Manager at Vendition. Katie Van Hoomissen – Sr. Brian Smith Jr.

B2B 82