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How Business Search Behavior Has Shifted During the Coronavirus

Zoominfo

We know, according to ZoomInfo data, as of the end of March, most small businesses still lacked critical tools to enable team collaboration and web conferencing in remote working conditions. B2C and B2B companies are alike in that they both sell services and products to people — operating in a circling system of consumption.

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The B2B Marketer’s Guide to Virtual Reality

Zoominfo

Some tools become permanent fixtures in marketing strategies, while others fizzle out just as quickly as they enter the scene. While B2C brands have embraced VR/AR on a large scale, B2B marketers have been slower to adopt this new technology. Unlike their B2C counterparts, B2B marketers often fail to appeal to buyer emotions.

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How Business Search Behavior has Shifted During the Coronavirus

Zoominfo

We know, according to ZoomInfo data, as of the end of March, most small businesses still lacked critical tools to enable team collaboration and web conferencing in remote working conditions. Coronavirus is Spurring Adoption of Digital Tools – Which are Here to Stay? So, what were businesses focusing their efforts on? Glad you asked!

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Going International in Times of Crisis: Good Move, or Too Risky for Established Companies?

Sales Hacker

While that can feel like a B2C trend, your B2B shoppers and targets are doing much the same thing. McKinsey notes that B2B decision-makers are pushing to e-commerce and e-commerce-like sales cycles, and up to 80% prefer either digital self-service tools or to contact teams remotely.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

We typically see this model with B2C purchases in which a customer can find and buy a product via a website, like Netflix or Amazon. Type of Content Topic Promo Strategy Lead Generation Demo or tutorial Use Our Sales AI Tool to Extract Dark Data Demo signup links will be shared in webinar follow-up emails, newsletters, and on the website.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

She uses her expertise in talent analysis and strength management as well as our state-of-the-art tools to help her customers recruit, select, develop, and retain the very best. The world of sales is awesome and can lead you to see many places, you control your earnings, and always be learning new leading edge tools/apps/programs etc.

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