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4 Lessons B2B Marketers Can Learn from B2C Marketers

Zoominfo

The differences between B2B marketing and B2C marketing run deep. Today we’re putting our differences aside because we believe, there’s a lot B2B marketers can learn from their B2C counterparts. It’s a common practice among B2C marketers, but only 15% of B2B brands have an established influencer marketing program ( source ).

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15 X (Twitter) Optimization Tips to Boost Your Sales

Hubspot Sales

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S.

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Forget B2C or B2B—Focus on H2H Instead

No More Cold Calling

Buyers don’t really care whether we’re B2C or B2B, nor do they understand or care about all the complex jargon we use to describe our markets and products. Bryan Kramer explains the significance is his Social Media Today article—“ There Is No More B2B or B2C: There Is Only H2H (Human to Human).”. Get those referral introductions!

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Problem Solving with Jay Hammans

criteria for success

Jay is the Vice President of Sales at DialAmerica Marketing, which provides on-shore B2B and B2C customer engagement services. Follow us on Twitter! Jay is the Vice President of Sales at DialAmerica Marketing, which provides on-shore B2B and B2C customer engagement services. Happy Tuesday, Let's Talk Sales listeners!

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Utilizing Data with John Redinger

criteria for success

John is the Chief Marketing Officer at DialAmerica , a teleservices company that provides B2B and B2C customer engagement services across multiple industries. Follow us on Twitter! Happy Monday, Let's Talk Sales listeners! Our guest this week is John Redinger. John is based in New Jersey and is a long time friend of CFS. CFSPlayBook.

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Social Media Is a Marketing Tool Not Just for B2C – But Also for B2B By Debbie Laskey, MBA

Increase Sales

Companies can respond to complaints in real time thanks to Twitter and Facebook, and in the process, customers who are angry and dissatisfied can become happy customers. The business uses social media channels, Twitter and/or Facebook, to voice its concerns and then waits just like everyone else for a response and a resolution of its problem.

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Sales & Acquisitions: Bridging the Gap with Joe & Christina Armentano

criteria for success

Current trends in B2B and B2C buying and selling. Follow us on Twitter! If you have sales questions you’d like answered by our experts, submit your questions on social media and tag our Twitter, @cfsplaybook, or email us your questions at podcast@criteriaforsuccess.com. Bridging the gap between sales and acquisitions.

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