SBI Growth

AUGUST 29, 2013

Buyers are evolving and changing. This statement covers B2B, B2C and B2G. The question is, are you evolving and keeping pace with your buyers? As buyers evolve and change, it becomes more important to focus on Buyer Anthropology. That is to say, you need to be a student of buyer trends and influences.

Social Media 300

Social Media Media B2G Ideal Customer Profile 300

Close.io

SEPTEMBER 24, 2019

Here's how a tiny company started closing huge deals with federal government agencies—and how you too can get started in B2G (business-to-government) sales. What is B2G? B2G stands to business-to-government. How a tiny startup accidentally discovered the B2G business model. Define your government buyer personas.

B2G 91

B2G Government Buyer Persona Cold Calling 91

Pipeliner

MARCH 14, 2019

Most salespeople create a LinkedIn profile to target their next sales job rather than appealing to the buyers of the company they currently represent. It’s like their LinkedIn is always optimized for finding a new sales job rather than helping buyers. 2) Write a headline that appeals to your buyers. I was fired.

Ideal Customer Profile 68

Ideal Customer Profile LinkedIn B2G Government 68

Pipeliner

JUNE 16, 2018

Most salespeople create a LinkedIn profile to target their next sales job rather than appealing to the buyers of the company they currently represent. It’s like their LinkedIn is always optimized for finding a new sales job rather than helping buyers. 2) Write a headline that appeals to your buyers. I was fired.

Ideal Customer Profile 72

Ideal Customer Profile LinkedIn B2G Government 72

Close.io

DECEMBER 23, 2019

B2B buyers receive hundreds of sales emails everyday. Tools and software to provide information and insights into buyers without wasting time or effort. B2G sales: How tiny startups can sell to government agencies. Five different ways to handle the objection, with guidance on why and when to use each one.

B2G 89

B2G Outbound Government Sales Forecasts 89

Zoominfo

JUNE 24, 2020

But it’s also important to consider several issues that prevent converting leads into buyers. Creating a buyer persona and content that aligns with it can help bring in those quality leads. On the other end of the spectrum, “How B2G Marketing Campaigns Effect Q2 Sales,” is too niche. Sounds great, right?

Lead Rank 246

Lead Rank Lead Generation Marketing Qualified Lead Inbound 246

Zoominfo

JUNE 24, 2020

They’ve already gone through the awareness stage of the buyer’s journey. But it’s also important to consider several issues that prevent converting leads into buyers. Creating a buyer persona and content that aligns with it can help bring in those quality leads. Sounds great, right? What Is Inbound Lead Generation?

Lead Rank 147

Lead Rank Lead Generation Marketing Qualified Lead Inbound 147