The Pipeline

FEBRUARY 21, 2022

Olivier helps Sales and Marketing leaders and their teams at companies operating in COMPLEX B2B and B2G ENVIRONMENTS improve SALES PERFORMANCE and CUSTOMER MANAGEMENT for RETENTION and GROWTH. Incudes OVERTIME segment. Learn more about Olivier at: www.powering.com. www.kam-with-passion.com.

B2G 173

B2G Construction Segment Retention 173

Close.io

SEPTEMBER 24, 2019

Here's how a tiny company started closing huge deals with federal government agencies—and how you too can get started in B2G (business-to-government) sales. What is B2G? B2G stands to business-to-government. How a tiny startup accidentally discovered the B2G business model. Four stages of closing the government.

B2G 91

B2G Government Buyer Persona Cold Calling 91

Smooth Sale

JULY 11, 2022

Let’s break these down further with some examples. My Example: I’ve been an artist all my life; my dad nurtured my passion for storytelling early on with engaging accounts of his life. Whether your business is B2C, B2B, or even B2G, they’re all H2H, which means Human to Human. And humans tell stories.

Marketing 78

Marketing B2G Hiring B2C 78

Close.io

DECEMBER 23, 2019

Overcoming objections in sales: 40+ examples, tactics, and rebuttals. Sales email subject lines: 50+ tips, examples, and biggest mistakes. How to write a good subject line, including a variety of examples you can steal for yourself. Sales cycle examples and templates to help you develop a repeatable, fast sales cycle.

B2G 89

B2G Outbound Government Sales Forecasts 89

Zoominfo

JUNE 24, 2020

On the other end of the spectrum, “How B2G Marketing Campaigns Effect Q2 Sales,” is too niche. Does the sales organization, for example, want all marketing communication cut off while a lead is being worked by reps? Creating a buyer persona and content that aligns with it can help bring in those quality leads.

Lead Rank 246

Lead Rank Lead Generation Marketing Qualified Lead Inbound 246

Zoominfo

JUNE 24, 2020

On the other end of the spectrum, “How B2G Marketing Campaigns Effect Q2 Sales,” is too niche. Does the sales organization, for example, want all marketing communication cut off while a lead is being worked by reps? Creating a buyer persona and content that aligns with it can help bring in those quality leads.

Lead Rank 147

Lead Rank Lead Generation Marketing Qualified Lead Inbound 147

Close.io

MAY 20, 2019

Sales KPI templates and examples. For example, you might want to track sales by region if you’ve launched into a new market and want to see how you’re performing. So far, we’ve mentioned a few examples of sales KPIs and metrics. For example, decreasing the percentage of sales coming from low yield, high-cost contact methods.

Lead Rank 88

Lead Rank Top of Funnel Lead Scoring Churn 88