Are you in Social Media Denial?
SBI Growth
AUGUST 29, 2013
This statement covers B2B, B2C and B2G. To recap: Buyer Anthropology – The study of buyer behavior, such as trends , culture, and actions. Buyers are evolving and changing. The question is, are you evolving and keeping pace with your buyers? As buyers evolve and change, it becomes more important to focus on Buyer Anthropology.
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