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Three High-Impact Benefits of Email Marketing

Zoominfo

It’s ubiquitous, low cost, reliable, and provides high-impact benefits. In fact, for the past ten years in a row, email has been the channel that produces the highest ROI for marketers. One of the greatest benefits of email is the fact that it suits every stage of the customer life cycle. Source: Campaign Monitor.

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3 Examples of Creative B2B Marketing Initiatives

Zoominfo

We also thought it would be helpful to provide our readers with examples of truly creative marketing. Three Incredible Examples of Creative B2B Marketing Initiatives. As with other companies of their size, Philips found that traditional marketing channels were no longer an effective way to market to their B2B audience.

Examples 208
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4 Steps to Build a Channel Partner Program from Scratch

Allego

But to get your channel partners working for you, you need to think programmatically. Companies with high-performing channel partner programs know this. But when you need to build a partner channel from scratch—a “greenfield” or undeveloped channel—the challenge can feel overwhelming. Get Internal Teams Onboard.

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What are the Benefits of Recruitment Management Systems?

Zoominfo

Here, we take a close look at the role of recruitment management systems and the benefits of implementing them in your organization. ZoomInfo TalentOS is an example of such a data platform. Examples of some popular ATS tools include Greenhouse.io , Bullhorn , and SmartRecruiter , 4.

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How to Sell Your Products Through Sales Channels

Janek Performance Group

Another way is through channel sales or third-party partners. In fact, according to research cited by McKinsey , current B2B customers use more than ten channels to interact with suppliers. Of course, all channels are not right for all organizations. But there are numerous benefits to branching out. Here, we go deeper.

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Benefits of using Automation to Boost Sales and Marketing

Apptivo

Best sales automation examples. Best Marketing Automation Examples. Best sales automation examples. If one wants to boost productivity by eliminating repetitive duties, take a look at these sales automation examples. The following are some ways that a sales automation software can benefit your salespeople: 1.

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6 Benefits Of A Social Media Strategy For Your Go-To-Market Strategy

Zoominfo

Key Benefits Of B2B Social Media Marketing Strategies For Your GTM Plan. In fact, 65% of people aged 18-34 believe that social media is an effective channel for customer service. By using social media as a marketing tool, you add another channel for potential customers to find you and eventually visit your website!